With the deep analysis of the above options, it is suggested that the company should select the alternative 3 in order to keep a competitive position in the long run. As the alternative 3 would allow the business to not only introduce new and ingenious items in the market it would likewise minimize the high expenses on R&D under alternative 2 and increase the revenue margins. It would allow the business to increase its share prices as well, as investors want to invest more in business with substantial R&D costs and boost in the overall worth of the business.
Action and implementation Strategy
Technique can be executed efficiently by developing particular short-term along with long term plans. These strategies could be as follows;
Short Term Plan (0-1 year)
• Under the short term plan The Role Of Information Technology Systems In The Performance Of Mergers And Acquisitions ought to carry out numerous activities to execute its NHW strategy efficiently. These activities are as follows;.
• Get the audit of its brand portfolio done, to examine the core selling brands, which generate most of its income.
• Examine the existing target market as well as the marketplace section which is not consist of in the company's circle.
• Evaluate the current financial data to determine the amount that should be invested in the R&D and acquisitions.
• Evaluate the potential investors and their nature, i.e. do they desire long term benefits (capital gain), or the want early profits (dividend). It would let the company to understand that how much quantity should be spent on R&D.
Mid Term Plan (1-5 years)
• Acquire those organizations in which the business has potential experience to handle. Obtain most beneficial organizations with a strong commitment to health, to construct the client's perceptions in the right instructions.
• Focus more on acquisitions than R&D to develop the base in the consumer's mind about The Role Of Information Technology Systems In The Performance Of Mergers And Acquisitions worths and vision and to prevent prospective risk of sunk cost.
Long Term Plan (1-10 years)
• Acquire companies with health along with taste aspect, as the base for the The Role Of Information Technology Systems In The Performance Of Mergers And Acquisitions as a company producing healthy products has been developed under midterm plan and now the company could move towards taste aspect as well to understand the customers, which focus more on taste rather than health.
• Be more aggressive towards R&D than the acquisitions, as it is the considerable time to build new items.
