The internal analysis and external of the business likewise can be done through SWOT Analysis, summarized in the Display F.
Strengths
• Facebook The First Ten Years has an experience of about 140 years, enabling company to much better carry out, in various scenarios.
• Nestlé's has existence in about 86 nations, making it an international leader in Food and Drink Industry.
• Facebook The First Ten Years has more than 2000 brand names, which increase the circle of its target customers. These brands include child foods, family pet food, confectionary products, drinks etc. Famous brands of Facebook The First Ten Years consist of; Maggi, Kit-Kat, Nescafe, etc.
• Facebook The First Ten Years has big amount of spending on R&D as compare to its competitors, making the business to introduce more innovative and healthy products. This development offers the company a high competitive position in long run.
• After embracing its NHW Strategy, the business has done big quantity of mergers and acquisitions which increase the sales growth and enhance market position of Facebook The First Ten Years.
• Facebook The First Ten Years is a popular brand name with high consumer's loyalty and brand recall. This brand name loyalty of customers increases the chances of simple market adoption of different brand-new brands of Facebook The First Ten Years.
Weaknesses
• Acquisitions of those company, like; Kraft frozen Pizza organisation can provide an unfavorable signal to Facebook The First Ten Years customers about their compromise over their core competency of much healthier foods.
• The development I sales as compare to the business's investment in NHW Method are rather various. It will take long to change the perception of individuals ab out Facebook The First Ten Years as a company offering healthy and nutritious products.
Opportunities
• Presenting more health associated items allows the business to catch the marketplace in which consumers are quite conscious about health.
• Developing countries like India and China has largest markets in the world. For this reason expanding the market towards developing nations can improve the Facebook The First Ten Years service by increasing sales volume.
• Continue acquisitions and joint ventures increases the market share of the business.
• Increased relationships with schools, hotel chains, restaurants and so on can likewise increase the number of Facebook The First Ten Years customers. For example, instructors can suggest their students to purchase Facebook The First Ten Years products.
Threats
• Economic instability in nations, which are the potential markets for Facebook The First Ten Years, can produce a number of problems for Facebook The First Ten Years.
• Shifting of products from typical to much healthier, causes extra costs and can cause decline company's revenue margins.
• As Facebook The First Ten Years has a complex supply chain, for that reason failure of any of the level of supply chain can lead the business to deal with particular issues.
Exhibit F: SWOT Analysis
