The internal analysis and external of the business also can be done through SWOT Analysis, summed up in the Exhibit F.
Strengths
• Premiere Distributing Inc The Popcorn Predicament has an experience of about 140 years, enabling business to better perform, in different circumstances.
• Nestlé's has existence in about 86 countries, making it a worldwide leader in Food and Drink Market.
• Premiere Distributing Inc The Popcorn Predicament has more than 2000 brand names, which increase the circle of its target customers. These brand names include child foods, family pet food, confectionary products, drinks and so on. Famous brand names of Premiere Distributing Inc The Popcorn Predicament include; Maggi, Kit-Kat, Nescafe, etc.
• Premiere Distributing Inc The Popcorn Predicament has large quantity of costs on R&D as compare to its rivals, making the company to introduce more innovative and nutritious products. This development provides the business a high competitive position in long term.
• After embracing its NHW Technique, the business has actually done big amount of mergers and acquisitions which increase the sales development and enhance market position of Premiere Distributing Inc The Popcorn Predicament.
• Premiere Distributing Inc The Popcorn Predicament is a popular brand with high customer's loyalty and brand recall. This brand loyalty of customers increases the opportunities of easy market adoption of different new brand names of Premiere Distributing Inc The Popcorn Predicament.
Weaknesses
• Acquisitions of those business, like; Kraft frozen Pizza organisation can offer a negative signal to Premiere Distributing Inc The Popcorn Predicament consumers about their compromise over their core proficiency of much healthier foods.
• The development I sales as compare to the business's investment in NHW Technique are quite different. It will take long to change the understanding of people ab out Premiere Distributing Inc The Popcorn Predicament as a company selling healthy and nutritious products.
Opportunities
• Presenting more health associated items allows the company to catch the market in which consumers are quite conscious about health.
• Developing countries like India and China has biggest markets in the world. Broadening the market towards establishing countries can improve the Premiere Distributing Inc The Popcorn Predicament company by increasing sales volume.
• Continue acquisitions and joint ventures increases the marketplace share of the company.
• Increased relationships with schools, hotel chains, restaurants etc. can also increase the variety of Premiere Distributing Inc The Popcorn Predicament customers. Instructors can suggest their trainees to buy Premiere Distributing Inc The Popcorn Predicament items.
Threats
• Financial instability in countries, which are the potential markets for Premiere Distributing Inc The Popcorn Predicament, can produce several issues for Premiere Distributing Inc The Popcorn Predicament.
• Shifting of products from regular to much healthier, results in additional costs and can lead to decrease company's profit margins.
• As Premiere Distributing Inc The Popcorn Predicament has a complicated supply chain, for that reason failure of any of the level of supply chain can lead the business to face certain issues.
Exhibit F: SWOT Analysis
