The internal analysis and external of the company also can be done through SWOT Analysis, summarized in the Exhibition F.
Strengths
• Paramount Distributing Inc The Popcorn Predicament has an experience of about 140 years, making it possible for company to much better carry out, in different situations.
• Nestlé's has existence in about 86 countries, making it an international leader in Food and Beverage Market.
• Paramount Distributing Inc The Popcorn Predicament has more than 2000 brand names, which increase the circle of its target consumers. These brands consist of baby foods, family pet food, confectionary items, drinks etc. Famous brands of Paramount Distributing Inc The Popcorn Predicament include; Maggi, Kit-Kat, Nescafe, etc.
• Paramount Distributing Inc The Popcorn Predicament has large amount of costs on R&D as compare to its competitors, making the company to launch more innovative and healthy items. This development provides the company a high competitive position in long run.
• After adopting its NHW Strategy, the business has done large quantity of mergers and acquisitions which increase the sales development and improve market position of Paramount Distributing Inc The Popcorn Predicament.
• Paramount Distributing Inc The Popcorn Predicament is a popular brand with high consumer's commitment and brand recall. This brand name loyalty of customers increases the possibilities of simple market adoption of different new brands of Paramount Distributing Inc The Popcorn Predicament.
Weaknesses
• Acquisitions of those organisation, like; Kraft frozen Pizza business can offer a negative signal to Paramount Distributing Inc The Popcorn Predicament consumers about their compromise over their core proficiency of much healthier foods.
• The growth I sales as compare to the business's financial investment in NHW Technique are rather different. It will take long to alter the perception of individuals ab out Paramount Distributing Inc The Popcorn Predicament as a company offering healthy and healthy products.
Opportunities
• Introducing more health associated items enables the company to catch the market in which consumers are rather mindful about health.
• Developing nations like India and China has largest markets worldwide. Thus broadening the marketplace towards developing nations can increase the Paramount Distributing Inc The Popcorn Predicament company by increasing sales volume.
• Continue acquisitions and joint ventures increases the marketplace share of the business.
• Increased relationships with schools, hotel chains, dining establishments etc. can also increase the number of Paramount Distributing Inc The Popcorn Predicament customers. Teachers can suggest their trainees to buy Paramount Distributing Inc The Popcorn Predicament products.
Threats
• Financial instability in countries, which are the prospective markets for Paramount Distributing Inc The Popcorn Predicament, can produce numerous concerns for Paramount Distributing Inc The Popcorn Predicament.
• Shifting of items from normal to healthier, results in extra expenses and can result in decrease business's earnings margins.
• As Paramount Distributing Inc The Popcorn Predicament has a complex supply chain, for that reason failure of any of the level of supply chain can lead the business to face particular problems.
Exhibit F: SWOT Analysis
