The internal analysis and external of the company also can be done through SWOT Analysis, summarized in the Exhibition F.
Strengths
• Levendary Cafe The China Challenge has an experience of about 140 years, enabling business to better perform, in numerous situations.
• Nestlé's has presence in about 86 countries, making it an international leader in Food and Beverage Industry.
• Levendary Cafe The China Challenge has more than 2000 brand names, which increase the circle of its target consumers. These brand names include infant foods, family pet food, confectionary items, drinks etc. Famous brands of Levendary Cafe The China Challenge consist of; Maggi, Kit-Kat, Nescafe, etc.
• Levendary Cafe The China Challenge has big amount of spending on R&D as compare to its rivals, making the company to introduce more innovative and nutritious items. This development provides the business a high competitive position in long term.
• After embracing its NHW Technique, the company has done big quantity of mergers and acquisitions which increase the sales growth and enhance market position of Levendary Cafe The China Challenge.
• Levendary Cafe The China Challenge is a well-known brand with high customer's commitment and brand name recall. This brand commitment of consumers increases the chances of simple market adoption of numerous new brands of Levendary Cafe The China Challenge.
Weaknesses
• Acquisitions of those organisation, like; Kraft frozen Pizza company can offer a negative signal to Levendary Cafe The China Challenge customers about their compromise over their core proficiency of healthier foods.
• The development I sales as compare to the business's investment in NHW Method are quite different. It will take long to change the understanding of individuals ab out Levendary Cafe The China Challenge as a company offering healthy and nutritious products.
Opportunities
• Presenting more health related products allows the company to record the market in which customers are quite mindful about health.
• Developing nations like India and China has biggest markets on the planet. Thus expanding the marketplace towards developing countries can increase the Levendary Cafe The China Challenge business by increasing sales volume.
• Continue acquisitions and joint ventures increases the marketplace share of the company.
• Increased relationships with schools, hotel chains, dining establishments etc. can also increase the number of Levendary Cafe The China Challenge consumers. Teachers can recommend their trainees to acquire Levendary Cafe The China Challenge items.
Threats
• Economic instability in countries, which are the possible markets for Levendary Cafe The China Challenge, can develop a number of problems for Levendary Cafe The China Challenge.
• Shifting of items from typical to healthier, results in extra expenses and can result in decline company's earnings margins.
• As Levendary Cafe The China Challenge has a complicated supply chain, for that reason failure of any of the level of supply chain can lead the company to face certain issues.
Exhibit F: SWOT Analysis
