The internal analysis and external of the business likewise can be done through SWOT Analysis, summarized in the Exhibition F.
Strengths
• China Metal Recycling Holdings Limited Scrap King Gets Scrapped has an experience of about 140 years, enabling company to much better perform, in numerous circumstances.
• Nestlé's has existence in about 86 countries, making it a worldwide leader in Food and Drink Market.
• China Metal Recycling Holdings Limited Scrap King Gets Scrapped has more than 2000 brand names, which increase the circle of its target customers. These brands include child foods, pet food, confectionary products, beverages etc. Famous brand names of China Metal Recycling Holdings Limited Scrap King Gets Scrapped consist of; Maggi, Kit-Kat, Nescafe, and so on
• China Metal Recycling Holdings Limited Scrap King Gets Scrapped has large amount of costs on R&D as compare to its competitors, making the business to introduce more ingenious and nutritious products. This development provides the business a high competitive position in long term.
• After adopting its NHW Strategy, the company has done large amount of mergers and acquisitions which increase the sales growth and improve market position of China Metal Recycling Holdings Limited Scrap King Gets Scrapped.
• China Metal Recycling Holdings Limited Scrap King Gets Scrapped is a popular brand name with high consumer's commitment and brand recall. This brand commitment of customers increases the chances of simple market adoption of numerous new brand names of China Metal Recycling Holdings Limited Scrap King Gets Scrapped.
Weaknesses
• Acquisitions of those organisation, like; Kraft frozen Pizza service can give a negative signal to China Metal Recycling Holdings Limited Scrap King Gets Scrapped consumers about their compromise over their core proficiency of much healthier foods.
• The development I sales as compare to the business's investment in NHW Strategy are rather various. It will take long to alter the understanding of people ab out China Metal Recycling Holdings Limited Scrap King Gets Scrapped as a business selling healthy and healthy products.
Opportunities
• Presenting more health related items allows the business to record the market in which customers are rather conscious about health.
• Developing nations like India and China has biggest markets in the world. Broadening the market towards developing nations can increase the China Metal Recycling Holdings Limited Scrap King Gets Scrapped business by increasing sales volume.
• Continue acquisitions and joint endeavors increases the market share of the business.
• Increased relationships with schools, hotel chains, restaurants etc. can also increase the number of China Metal Recycling Holdings Limited Scrap King Gets Scrapped customers. For example, instructors can advise their students to buy China Metal Recycling Holdings Limited Scrap King Gets Scrapped items.
Threats
• Financial instability in nations, which are the prospective markets for China Metal Recycling Holdings Limited Scrap King Gets Scrapped, can produce several problems for China Metal Recycling Holdings Limited Scrap King Gets Scrapped.
• Shifting of products from typical to healthier, results in additional costs and can lead to decrease business's revenue margins.
• As China Metal Recycling Holdings Limited Scrap King Gets Scrapped has a complicated supply chain, for that reason failure of any of the level of supply chain can lead the company to face specific problems.
Exhibit F: SWOT Analysis