With the deep analysis of the above alternatives, it is advised that the business needs to select the alternative 3 in order to maintain a competitive position in the long run. As the alternative 3 would make it possible for the company to not just present brand-new and innovative items in the market it would also lower the high expenses on R&D under alternative 2 and increase the earnings margins. It would allow the company to increase its share rates too, as financiers want to invest more in business with significant R&D spending and boost in the total worth of the company.
Action and implementation Strategy
Strategy can be executed efficiently by establishing certain short term along with long term plans. These plans could be as follows;
Short Term Plan (0-1 year)
• Under the short-term plan Chad Cameroon Petroleum Development And Pipeline Project B must carry out different activities to execute its NHW technique effectively. These activities are as follows;.
• Get the audit of its brand portfolio done, to examine the core selling brands, which create the majority of its profits.
• Examine the present target audience in addition to the market sector which is not consist of in the company's circle.
• Examine the current financial information to determine the quantity that must be spent on the R&D and acquisitions.
• Examine the possible financiers and their nature, i.e. do they want long term advantages (capital gain), or the want early earnings (dividend). It would let the company to know that just how much quantity must be invested in R&D.
Mid Term Plan (1-5 years)
• Get those organizations in which the business has possible experience to handle. Get most beneficial companies with a strong commitment to health, to construct the client's understandings in the best direction.
• Focus more on acquisitions than R&D to construct the base in the consumer's mind about Chad Cameroon Petroleum Development And Pipeline Project B values and vision and to prevent possible danger of sunk expense.
Long Term Plan (1-10 years)
• Acquire organizations with health as well as taste aspect, as the base for the Chad Cameroon Petroleum Development And Pipeline Project B as a business producing healthy products has been developed under midterm plan and now the company could move towards taste factor as well to comprehend the customers, which focus more on taste instead of health.
• Be more aggressive towards R&D than the acquisitions, as it is the substantial time to construct new products.
