The internal analysis and external of the company also can be done through SWOT Analysis, summarized in the Display F.
Strengths
• Cambridge Technology Partners 1991 Start Up has an experience of about 140 years, making it possible for company to better carry out, in numerous scenarios.
• Nestlé's has presence in about 86 countries, making it a worldwide leader in Food and Beverage Market.
• Cambridge Technology Partners 1991 Start Up has more than 2000 brands, which increase the circle of its target consumers. Famous brand names of Cambridge Technology Partners 1991 Start Up consist of; Maggi, Kit-Kat, Nescafe, etc.
• Cambridge Technology Partners 1991 Start Up has large amount of spending on R&D as compare to its competitors, making the company business launch introduce innovative ingenious nutritious healthyItems
• After adopting its NHW Method, the company has done big amount of mergers and acquisitions which increase the sales growth and enhance market position of Cambridge Technology Partners 1991 Start Up.
• Cambridge Technology Partners 1991 Start Up is a widely known brand name with high consumer's loyalty and brand recall. This brand loyalty of customers increases the opportunities of easy market adoption of various new brand names of Cambridge Technology Partners 1991 Start Up.
Weaknesses
• Acquisitions of those organisation, like; Kraft frozen Pizza organisation can offer a negative signal to Cambridge Technology Partners 1991 Start Up clients about their compromise over their core proficiency of much healthier foods.
• The development I sales as compare to the business's investment in NHW Strategy are rather different. It will take long to change the understanding of people ab out Cambridge Technology Partners 1991 Start Up as a business selling healthy and nutritious products.
Opportunities
• Introducing more health related items allows the business to record the marketplace in which customers are rather mindful about health.
• Developing countries like India and China has largest markets in the world. Hence expanding the marketplace towards establishing countries can boost the Cambridge Technology Partners 1991 Start Up business by increasing sales volume.
• Continue acquisitions and joint ventures increases the marketplace share of the business.
• Increased relationships with schools, hotel chains, dining establishments and so on can likewise increase the variety of Cambridge Technology Partners 1991 Start Up consumers. Teachers can advise their students to buy Cambridge Technology Partners 1991 Start Up items.
Threats
• Economic instability in countries, which are the prospective markets for Cambridge Technology Partners 1991 Start Up, can create numerous problems for Cambridge Technology Partners 1991 Start Up.
• Shifting of items from regular to much healthier, causes extra costs and can result in decrease company's profit margins.
• As Cambridge Technology Partners 1991 Start Up has a complex supply chain, for that reason failure of any of the level of supply chain can lead the company to face specific problems.
Exhibit F: SWOT Analysis
