It supplies a variety of items to its consumers consisting of family pet food, drinks, confectionary items, treats, dairy items, and food for babies. Its marketing objectives include becoming the biggest producer of dairy items, development in the emerging markets, advance the use of technology and growth in the organic food market. The hazard of new entrants and substitutes is high, Areva manages to remain amongst the leading and largest food chains of the world since of its strategic preparation and efficient use of its Research study and Advancement department.
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