The internal analysis and external of the business also can be done through SWOT Analysis, summed up in the Exhibition F.
Strengths
• Final Offer Part Ii has an experience of about 140 years, making it possible for company to better carry out, in different scenarios.
• Nestlé's has existence in about 86 nations, making it a worldwide leader in Food and Drink Industry.
• Final Offer Part Ii has more than 2000 brands, which increase the circle of its target customers. These brand names include infant foods, animal food, confectionary items, drinks etc. Famous brands of Final Offer Part Ii consist of; Maggi, Kit-Kat, Nescafe, and so on
• Final Offer Part Ii has big amount of costs on R&D as compare to its rivals, making the business to introduce more innovative and healthy products. This innovation offers the business a high competitive position in long run.
• After embracing its NHW Strategy, the business has done large amount of mergers and acquisitions which increase the sales development and improve market position of Final Offer Part Ii.
• Final Offer Part Ii is a popular brand name with high customer's commitment and brand recall. This brand commitment of consumers increases the chances of simple market adoption of numerous new brands of Final Offer Part Ii.
Weaknesses
• Acquisitions of those service, like; Kraft frozen Pizza service can provide a negative signal to Final Offer Part Ii customers about their compromise over their core proficiency of much healthier foods.
• The development I sales as compare to the business's investment in NHW Strategy are quite different. It will take long to change the understanding of individuals ab out Final Offer Part Ii as a business selling healthy and nutritious products.
Opportunities
• Introducing more health related items makes it possible for the company to record the market in which consumers are rather mindful about health.
• Developing countries like India and China has largest markets on the planet. For this reason expanding the marketplace towards establishing nations can enhance the Final Offer Part Ii organisation by increasing sales volume.
• Continue acquisitions and joint ventures increases the market share of the business.
• Increased relationships with schools, hotel chains, restaurants and so on can also increase the variety of Final Offer Part Ii customers. Teachers can recommend their students to purchase Final Offer Part Ii items.
Threats
• Economic instability in nations, which are the possible markets for Final Offer Part Ii, can produce a number of problems for Final Offer Part Ii.
• Shifting of products from typical to healthier, results in additional costs and can cause decline company's profit margins.
• As Final Offer Part Ii has a complicated supply chain, therefore failure of any of the level of supply chain can lead the company to deal with specific issues.
Exhibit F: SWOT Analysis
