With the deep analysis of the above options, it is suggested that the company ought to pick the alternative 3 in order to maintain a competitive position in the long run. As the alternative 3 would enable the company to not only present brand-new and innovative items in the market it would also decrease the high expenditures on R&D under alternative 2 and increase the revenue margins. It would make it possible for the business to increase its share prices as well, as financiers are willing to invest more in companies with significant R&D spending and boost in the total worth of the company.
Action and implementation Strategy
Technique can be carried out successfully by establishing particular short-term along with long term strategies. These plans could be as follows;
Short Term Plan (0-1 year)
• Under the short-term strategy The Circle Chart A Negotiation Framework For Problem Solving In Tough Communication Environments should perform different activities to implement its NHW strategy effectively. These activities are as follows;.
• Get the audit of its brand name portfolio done, to take a look at the core selling brands, which generate the majority of its profits.
• Evaluate the present target market along with the marketplace segment which is not include in the company's circle.
• Evaluate the present financial information to measure the amount that must be spent on the R&D and acquisitions.
• Examine the potential financiers and their nature, i.e. do they want long term advantages (capital gain), or the want early revenues (dividend). It would let the company to understand that just how much quantity needs to be invested in R&D.
Mid Term Plan (1-5 years)
• Acquire those companies in which the business has potential experience to handle. Get most favorable companies with a strong commitment to health, to construct the client's perceptions in the best direction.
• Focus more on acquisitions than R&D to build the base in the consumer's mind about The Circle Chart A Negotiation Framework For Problem Solving In Tough Communication Environments worths and vision and to avoid potential threat of sunk cost.
Long Term Plan (1-10 years)
• Get companies with health in addition to taste factor, as the base for the The Circle Chart A Negotiation Framework For Problem Solving In Tough Communication Environments as a company producing healthy items has actually been developed under midterm strategy and now the company could move towards taste aspect as well to grasp the customers, which focus more on taste rather than health.
• Be more aggressive towards R&D than the acquisitions, as it is the considerable time to build new items.
