Atg B Five Years On Case Executive Summary

It supplies a range of items to its customers including family pet food, beverages, confectionary items, treats, dairy products, and food for babies. Its marketing objectives include becoming the biggest manufacturer of dairy items, advancement in the emerging markets, advance the usage of technology and development in the natural food market. The risk of brand-new entrants and substitutes is high, Atg B Five Years On manages to stay among the top and biggest food chains of the world because of its strategic planning and effective use of its Research and Advancement department.