A High Performance Computing Cluster Under Attack The Titan Incident Case Study Analysis

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Business is currently one of the biggest food chains worldwide. It was founded by Henri A High Performance Computing Cluster Under Attack The Titan Incident in 1866, a German Pharmacist who initially released "FarineLactee"; a combination of flour and milk to feed babies and reduce death rate.
Business is now a transnational business. Unlike other multinational companies, it has senior executives from different nations and tries to make choices thinking about the entire world. A High Performance Computing Cluster Under Attack The Titan Incident presently has more than 500 factories worldwide and a network spread across 86 nations.


The function of Business Corporation is to improve the quality of life of people by playing its part and offering healthy food. While making sure that the company is prospering in the long run, that's how it plays its part for a much better and healthy future


A High Performance Computing Cluster Under Attack The Titan Incident's vision is to offer its consumers with food that is healthy, high in quality and safe to eat. It wishes to be ingenious and simultaneously understand the requirements and requirements of its consumers. Its vision is to grow fast and offer products that would please the needs of each age. A High Performance Computing Cluster Under Attack The Titan Incident visualizes to develop a well-trained labor force which would help the business to grow


A High Performance Computing Cluster Under Attack The Titan Incident's mission is that as currently, it is the leading company in the food industry, it believes in 'Excellent Food, Good Life". Its objective is to offer its customers with a range of choices that are healthy and finest in taste also. It is focused on providing the best food to its consumers throughout the day and night.


Business has a wide variety of items that it uses to its clients. Its products consist of food for infants, cereals, dairy items, treats, chocolates, food for pet and bottled water. It has around four hundred and fifty (450) factories all over the world and around 328,000 workers. In 2011, Business was noted as the most gainful organization.

Goals and Objectives

• Remembering the vision and objective of the corporation, the company has actually set its objectives and objectives. These objectives and goals are listed below.
• One objective of the business is to reach absolutely no land fill status. (Business, aboutus, 2017).
• Another objective of A High Performance Computing Cluster Under Attack The Titan Incident is to lose minimum food throughout production. Most often, the food produced is squandered even prior to it reaches the customers.
• Another thing that Business is dealing with is to improve its product packaging in such a way that it would help it to minimize those problems and would also ensure the delivery of high quality of its products to its consumers.
• Meet worldwide standards of the environment.
• Develop a relationship based on trust with its consumers, organisation partners, workers, and federal government.

Critical Issues

Recently, Business Business is focusing more towards the strategy of NHW and investing more of its profits on the R&D technology. The nation is investing more on acquisitions and mergers to support its NHW technique. The target of the business is not accomplished as the sales were expected to grow higher at the rate of 10% per year and the operating margins to increase by 20%, provided in Display H.

Situational Analysis.

Analysis of Current Strategy, Vision and Goals

The current Business method is based upon the idea of Nutritious, Health and Wellness (NHW). This strategy handles the idea to bringing change in the consumer preferences about food and making the food stuff healthier worrying about the health concerns.
The vision of this strategy is based upon the secret approach i.e. 60/40+ which simply means that the items will have a rating of 60% on the basis of taste and 40% is based upon its dietary value. The products will be made with extra dietary worth in contrast to all other items in market acquiring it a plus on its dietary material.
This technique was embraced to bring more tasty plus nutritious foods and drinks in market than ever. In competitors with other companies, with an intent of keeping its trust over clients as Business Company has gained more trusted by customers.

Quantitative Analysis.

R&D Spending as a percentage of sales are declining with increasing actual quantity of spending reveals that the sales are increasing at a higher rate than its R&D spending, and allow the business to more invest in R&D.
Net Profit Margin is increasing while R&D as a percentage of sales is decreasing. This sign also shows a green light to the R&D costs, mergers and acquisitions.
Financial obligation ratio of the business is increasing due to its costs on mergers, acquisitions and R&D development rather than payment of debts. This increasing financial obligation ratio pose a risk of default of Business to its investors and could lead a declining share prices. In terms of increasing financial obligation ratio, the company should not invest much on R&D and ought to pay its present financial obligations to decrease the risk for investors.
The increasing threat of investors with increasing debt ratio and declining share rates can be observed by substantial decrease of EPS of A High Performance Computing Cluster Under Attack The Titan Incident stocks.
The sales growth of business is likewise low as compare to its mergers and acquisitions due to slow perception building of consumers. This sluggish growth likewise hinder company to more spend on its mergers and acquisitions.( Business, Business Financial Reports, 2006-2010).
Keep in mind: All the above analysis is done on the basis of estimations and Graphs given in the Exhibitions D and E.

TWOS Analysis

TWOS analysis can be utilized to obtain various techniques based upon the SWOT Analysis provided above. A short summary of TWOS Analysis is given up Exhibition H.

Strategies to exploit Opportunities using Strengths

Business must introduce more innovative items by large quantity of R&D Costs and mergers and acquisitions. It could increase the marketplace share of Business and increase the profit margins for the business. It could likewise offer Business a long term competitive benefit over its rivals.
The worldwide expansion of Business need to be focused on market capturing of establishing nations by expansion, attracting more clients through customer's commitment. As developing nations are more populous than industrialized nations, it might increase the client circle of Business.

Strategies to Overcome Weaknesses to Exploit Opportunities

Swot AnalysisA High Performance Computing Cluster Under Attack The Titan Incident needs to do careful acquisition and merger of companies, as it might affect the customer's and society's understandings about Business. It needs to obtain and combine with those business which have a market credibility of healthy and nutritious companies. It would improve the understandings of consumers about Business.
Business must not just spend its R&D on development, instead of it must also focus on the R&D spending over examination of cost of different nutritious items. This would increase cost performance of its items, which will result in increasing its sales, due to decreasing costs, and margins.

Strategies to use strengths to overcome threats

Business must relocate to not only establishing however also to industrialized nations. It ought to expands its geographical growth. This wide geographical growth towards establishing and developed nations would decrease the danger of potential losses in times of instability in different nations. It needs to widen its circle to various countries like Unilever which runs in about 170 plus countries.

Strategies to overcome weaknesses to avoid threats

It must obtain and combine with those nations having a goodwill of being a healthy business in the market. It would also make it possible for the business to use its potential resources efficiently on its other operations rather than acquisitions of those organizations slowing the NHW method development.

Segmentation Analysis

Demographic Segmentation

The group segmentation of Business is based on 4 factors; age, gender, income and occupation. For example, Business produces several items associated with babies i.e. Cerelac, Nido, and so on and associated to grownups i.e. confectionary items. A High Performance Computing Cluster Under Attack The Titan Incident products are quite economical by practically all levels, but its major targeted customers, in regards to earnings level are middle and upper middle level consumers.

Geographical Segmentation

Geographical division of Business is composed of its existence in nearly 86 countries. Its geographical division is based upon 2 main aspects i.e. average earnings level of the customer in addition to the climate of the area. For example, Singapore Business Business's segmentation is done on the basis of the weather condition of the region i.e. hot, warm or cold.

Psychographic Segmentation

Psychographic segmentation of Business is based upon the personality and life style of the customer. For instance, Business 3 in 1 Coffee target those customers whose lifestyle is quite busy and do not have much time.

Behavioral Segmentation

A High Performance Computing Cluster Under Attack The Titan Incident behavioral segmentation is based upon the attitude understanding and awareness of the consumer. Its highly nutritious products target those consumers who have a health mindful attitude towards their consumptions.

A High Performance Computing Cluster Under Attack The Titan Incident Alternatives

In order to sustain the brand in the market and keep the client undamaged with the brand name, there are two choices:
Alternative: 1
The Business ought to invest more on acquisitions than on the R&D.
1. Acquisitions would increase overall possessions of the company, increasing the wealth of the business. Costs on R&D would be sunk cost.
2. The business can resell the gotten units in the market, if it stops working to execute its method. Quantity invest on the R&D might not be restored, and it will be thought about entirely sunk expense, if it do not provide possible outcomes.
3. Spending on R&D supply slow growth in sales, as it takes long period of time to introduce a product. Acquisitions provide fast outcomes, as it offer the company currently established item, which can be marketed soon after the acquisition.
1. Acquisition of business's which do not fit with the business's values like Kraftz foods can lead the company to face mistaken belief of customers about Business core values of healthy and nutritious products.
2 Large costs on acquisitions than R&D would send a signal of company's inadequacy of establishing ingenious items, and would results in consumer's dissatisfaction as well.
3. Big acquisitions than R&D would extend the line of product of the company by the products which are currently present in the market, making company unable to introduce new innovative items.
Alternative: 2.
The Company must invest more on its R&D rather than acquisitions.
1. It would enable the business to produce more innovative products.
2. It would supply the business a strong competitive position in the market.
3. It would enable the business to increase its targeted consumers by presenting those items which can be used to a totally new market segment.
4. Innovative products will offer long term benefits and high market share in long term.
1. It would reduce the profit margins of the company.
2. In case of failure, the whole spending on R&D would be considered as sunk cost, and would affect the business at large. The danger is not when it comes to acquisitions.
3. It would not increase the wealth of business, which could offer an unfavorable signal to the financiers, and could result I declining stock costs.
Alternative 3:
Continue its acquisitions and mergers with substantial costs on in R&D Program.
Vrio AnalysisPros:
1. It would enable the company to introduce brand-new innovative items with less danger of transforming the spending on R&D into sunk cost.
2. It would supply a positive signal to the investors, as the general properties of the company would increase with its significant R&D spending.
3. It would not impact the profit margins of the business at a big rate as compare to alternative 2.
4. It would supply the company a strong long term market position in terms of the business's total wealth as well as in regards to innovative items.
1. Danger of conversion of R&D costs into sunk expense, greater than option 1 lower than alternative 2.
2. Risk of misconception about the acquisitions, greater than alternative 2 and lesser than alternative 1.
3. Intro of less variety of innovative products than alternative 2 and high number of innovative items than alternative 1.

A High Performance Computing Cluster Under Attack The Titan Incident Conclusion

RecommendationsIt has institutionalised its techniques and culture to align itself with the market modifications and customer habits, which has ultimately enabled it to sustain its market share. Business has established substantial market share and brand identity in the urban markets, it is recommended that the business should focus on the rural areas in terms of developing brand loyalty, awareness, and equity, such can be done by developing a particular brand allotment method through trade marketing techniques, that draw clear distinction between A High Performance Computing Cluster Under Attack The Titan Incident items and other competitor items.

A High Performance Computing Cluster Under Attack The Titan Incident Exhibits

PESTEL Analysis
Governmental assistance

Altering criteria of international food.
Improved market share. Changing assumption in the direction of healthier items Improvements in R&D and also QA divisions.

Introduction of E-marketing.
No such effect as it is beneficial. Issues over recycling.

Use of sources.

Competitor Analysis
Business Unilever PLC Kraft Foods Incorporation DANONE
Sales Growth Highest since 6000 Greatest after Service with much less growth than Organisation 3rd Lowest
R&D Spending Highest possible given that 2004 Highest after Company 9th Lowest
Net Profit Margin Highest given that 2005 with fast growth from 2005 to 2014 Because of sale of Alcon in 2017. Practically equal to Kraft Foods Unification Almost equal to Unilever N/A
Competitive Advantage Food with Nourishment and wellness variable Highest possible variety of brands with sustainable methods Biggest confectionary as well as processed foods brand name in the world Biggest dairy items and bottled water brand name worldwide
Segmentation Center and also top middle level customers worldwide Individual consumers in addition to home group All age and Earnings Client Groups Center and top center level consumers worldwide
Number of Brands 9th 6th 3rd 7th

Quantitative Analysis​
Analysis of Financial Statements (In Millions of CHF)
2006 2007 2008 2009 2010
Sales Revenue 69882 588317 116167 259823 565244
Net Profit Margin 9.26% 3.57% 56.75% 4.12% 92.63%
EPS (Earning Per Share) 49.38 5.52 4.74 9.47 81.47
Total Asset 374443 841764 584648 945164 29779
Total Debt 48944 41559 28119 19622 65141
Debt Ratio 59% 64% 64% 57% 27%
R&D Spending 7465 3151 8232 5878 8626
R&D Spending as % of Sales 6.48% 5.78% 3.24% 9.25% 6.26%

Executive Summary Swot Analysis Vrio Analysis Pestel Analysis
Porters Analysis Recommendations