With the deep analysis of the above options, it is suggested that the business needs to select the alternative 3 in order to preserve a competitive position in the long run. As the alternative 3 would make it possible for the company to not just present new and innovative items in the market it would also decrease the high expenditures on R&D under alternative 2 and increase the profit margins. It would allow the business to increase its share rates also, as financiers are willing to invest more in business with substantial R&D costs and increase in the overall worth of the business.
Action and implementation Strategy
Strategy can be executed efficiently by establishing particular short-term along with long term plans. These strategies might be as follows;
Short Term Plan (0-1 year)
• Under the short-term plan San Francisco International Airport And Quantum Secures Safe For Aviation System should carry out numerous activities to implement its NHW strategy efficiently. These activities are as follows;.
• Get the audit of its brand portfolio done, to analyze the core selling brands, which produce most of its revenue.
• Examine the existing target market in addition to the marketplace sector which is not consist of in the business's circle.
• Analyze the existing financial information to measure the amount that should be spent on the R&D and acquisitions.
• Examine the possible investors and their nature, i.e. do they want long term benefits (capital gain), or the desire early revenues (dividend). It would let the business to know that just how much quantity ought to be invested in R&D.
Mid Term Plan (1-5 years)
• Get those companies in which the company has prospective experience to handle. Obtain most favorable companies with a strong dedication to health, to construct the customer's perceptions in the best direction.
• Focus more on acquisitions than R&D to construct the base in the consumer's mind about San Francisco International Airport And Quantum Secures Safe For Aviation System values and vision and to avoid possible risk of sunk expense.
Long Term Plan (1-10 years)
• Acquire organizations with health as well as taste aspect, as the base for the San Francisco International Airport And Quantum Secures Safe For Aviation System as a company producing healthy products has actually been constructed under midterm strategy and now the company might move towards taste factor also to grasp the customers, which focus more on taste rather than health.
• Be more aggressive towards R&D than the acquisitions, as it is the substantial time to develop new products.