The VRIO analysis of Nivea A Company is a broad range analysis providing the organization with an opportunity to acquire a viable competitive benefit against its competitors in the food and beverage industry, summarized in Display I.
Valuable
The resources used by the Nivea A company are valuable for the business or not. Such as the resources like financing, personnels, management of operations and specialists in marketing. This are some of the crucial important aspects of for the identification of competitive benefit.
Rare
The important resources utilized by Nivea A are even uncommon or costly. If these resources are commonly found that it would be easier for the competitors and the brand-new rivals in the market to easily relocate competitors.
Imitation
The replica process is pricey for the rivals of Nivea A Company. Nevertheless, it can be done only in 2 various methods i.e. item duplication which is produced and made by Nivea A Company and launching of the replacement of the products with switching cost. This increases the danger of disturbance to the current structure of the market.
Organization
This element of VRIO analysis deals with the compatibility of the company to place in the market making efficient usage of its valuable resources which are hard to mimic. Frequently, the advancement of management is totally based on the firm's execution technique and group. Therefore, this polishes the abilities of the firm by time based on the decisions made by firm for the development of its tactical capitals.
Exhibit I: VRIO Analysis
