The internal analysis and external of the business likewise can be done through SWOT Analysis, summed up in the Display F.
Strengths
• Lean Transformation At Global Connect has an experience of about 140 years, making it possible for business to much better carry out, in different circumstances.
• Nestlé's has presence in about 86 nations, making it a worldwide leader in Food and Drink Market.
• Lean Transformation At Global Connect has more than 2000 brand names, which increase the circle of its target consumers. These brands consist of baby foods, family pet food, confectionary items, beverages etc. Famous brand names of Lean Transformation At Global Connect include; Maggi, Kit-Kat, Nescafe, and so on
• Lean Transformation At Global Connect has big amount of costs on R&D as compare to its rivals, making the business to introduce more ingenious and nutritious items. This innovation offers the business a high competitive position in long term.
• After adopting its NHW Strategy, the business has done large amount of mergers and acquisitions which increase the sales development and enhance market position of Lean Transformation At Global Connect.
• Lean Transformation At Global Connect is a popular brand name with high customer's commitment and brand recall. This brand name commitment of customers increases the chances of easy market adoption of different new brand names of Lean Transformation At Global Connect.
Weaknesses
• Acquisitions of those service, like; Kraft frozen Pizza business can provide an unfavorable signal to Lean Transformation At Global Connect consumers about their compromise over their core competency of much healthier foods.
• The growth I sales as compare to the business's investment in NHW Technique are quite different. It will take long to alter the perception of individuals ab out Lean Transformation At Global Connect as a business offering healthy and nutritious products.
Opportunities
• Presenting more health related products makes it possible for the company to catch the market in which consumers are rather mindful about health.
• Developing nations like India and China has largest markets on the planet. Hence expanding the market towards establishing nations can increase the Lean Transformation At Global Connect company by increasing sales volume.
• Continue acquisitions and joint ventures increases the market share of the business.
• Increased relationships with schools, hotel chains, restaurants etc. can also increase the variety of Lean Transformation At Global Connect consumers. Teachers can recommend their trainees to purchase Lean Transformation At Global Connect products.
Threats
• Economic instability in countries, which are the prospective markets for Lean Transformation At Global Connect, can develop a number of issues for Lean Transformation At Global Connect.
• Shifting of products from regular to healthier, causes additional expenses and can result in decline company's earnings margins.
• As Lean Transformation At Global Connect has a complex supply chain, for that reason failure of any of the level of supply chain can lead the business to deal with certain problems.
Exhibit F: SWOT Analysis
