The internal analysis and external of the business likewise can be done through SWOT Analysis, summed up in the Exhibit F.
Strengths
• Haier Zero Distance To The Customer B Online has an experience of about 140 years, making it possible for business to much better carry out, in various situations.
• Nestlé's has presence in about 86 countries, making it a worldwide leader in Food and Beverage Industry.
• Haier Zero Distance To The Customer B Online has more than 2000 brands, which increase the circle of its target consumers. These brands include child foods, family pet food, confectionary products, beverages etc. Famous brands of Haier Zero Distance To The Customer B Online include; Maggi, Kit-Kat, Nescafe, and so on
• Haier Zero Distance To The Customer B Online has large amount of spending on R&D as compare to its rivals, making the company to introduce more innovative and healthy items. This innovation offers the company a high competitive position in long term.
• After adopting its NHW Method, the company has done large amount of mergers and acquisitions which increase the sales growth and enhance market position of Haier Zero Distance To The Customer B Online.
• Haier Zero Distance To The Customer B Online is a well-known brand name with high customer's loyalty and brand recall. This brand name commitment of customers increases the opportunities of simple market adoption of various brand-new brand names of Haier Zero Distance To The Customer B Online.
Weaknesses
• Acquisitions of those organisation, like; Kraft frozen Pizza service can offer a negative signal to Haier Zero Distance To The Customer B Online consumers about their compromise over their core proficiency of much healthier foods.
• The development I sales as compare to the company's financial investment in NHW Method are rather different. It will take long to alter the perception of people ab out Haier Zero Distance To The Customer B Online as a company selling healthy and nutritious products.
Opportunities
• Presenting more health related products allows the company to record the market in which consumers are quite mindful about health.
• Developing nations like India and China has largest markets in the world. Broadening the market towards developing nations can boost the Haier Zero Distance To The Customer B Online business by increasing sales volume.
• Continue acquisitions and joint endeavors increases the marketplace share of the company.
• Increased relationships with schools, hotel chains, restaurants etc. can also increase the variety of Haier Zero Distance To The Customer B Online consumers. For instance, instructors can advise their students to buy Haier Zero Distance To The Customer B Online products.
Threats
• Economic instability in nations, which are the potential markets for Haier Zero Distance To The Customer B Online, can develop numerous concerns for Haier Zero Distance To The Customer B Online.
• Shifting of items from normal to much healthier, leads to extra costs and can result in decrease company's profit margins.
• As Haier Zero Distance To The Customer B Online has a complex supply chain, therefore failure of any of the level of supply chain can lead the business to deal with specific issues.
Exhibit F: SWOT Analysis
