With the deep analysis of the above alternatives, it is suggested that the company ought to choose the alternative 3 in order to maintain a competitive position in the long run. As the alternative 3 would allow the business to not only introduce new and ingenious items in the market it would likewise reduce the high expenditures on R&D under alternative 2 and increase the profit margins. It would enable the business to increase its share costs too, as financiers are willing to invest more in companies with considerable R&D spending and boost in the overall worth of the business.
Action and implementation Strategy
Strategy can be carried out successfully by developing particular short term in addition to long term strategies. These strategies might be as follows;
Short Term Plan (0-1 year)
• Under the short term plan Founder Ceo Succession At Wily Technologies B must carry out various activities to execute its NHW strategy effectively. These activities are as follows;.
• Get the audit of its brand name portfolio done, to take a look at the core selling brand names, which produce most of its profits.
• Analyze the existing target market along with the market sector which is not consist of in the business's circle.
• Examine the current financial data to determine the amount that must be invested in the R&D and acquisitions.
• Examine the prospective financiers and their nature, i.e. do they desire long term advantages (capital gain), or the desire early profits (dividend). It would let the business to understand that just how much amount should be invested in R&D.
Mid Term Plan (1-5 years)
• Get those companies in which the business has prospective experience to handle. Get most beneficial organizations with a strong commitment to health, to construct the client's perceptions in the ideal direction.
• Focus more on acquisitions than R&D to build the base in the customer's mind about Founder Ceo Succession At Wily Technologies B worths and vision and to avoid possible danger of sunk cost.
Long Term Plan (1-10 years)
• Get organizations with health as well as taste factor, as the base for the Founder Ceo Succession At Wily Technologies B as a company producing healthy items has actually been constructed under midterm strategy and now the company might move towards taste factor as well to grasp the consumers, which focus more on taste instead of health.
• Be more aggressive towards R&D than the acquisitions, as it is the considerable time to construct new products.
