Embracing Digital Technology A New Strategic Imperative Case Executive Summary

This report evaluates business operations of Embracing Digital Technology A New Strategic Imperative Business. It is currently among the biggest food-chains around the world. Its service operations and products illustrate its vision of contributing its part to the development of a healthy world. It offers a variety of products to its consumers consisting of family pet food, drinks, confectionary products, snacks, dairy products, and food for infants. Using various strategies, it satisfies the requirements of its different market sectors. The food industry is also expected to broaden in the coming years as the population of the world is expected to increase by one-third. This creates many chances for Embracing Digital Technology A New Strategic Imperative to further broaden its business. Aside from this, the use of technology is likewise increasing in food processing industry which further produce chances for Embracing Digital Technology A New Strategic Imperative. Beverages contribute the highest to the total profits of the company, following which, are the dairy items. Embracing Digital Technology A New Strategic Imperative has a competitive advantage over its consumer in the department of research study and development, as it is spending one of the most in this department in the food market. Its product packaging likewise provides it an edge over its customers. Its marketing goals consist of ending up being the largest manufacturer of dairy products, development in the emerging markets, advance the use of technology and development in the organic food market. The business prepares to expand awareness among its clients and increase its client base from thirty-one percent to fifty percent. Though the hazard of brand-new entrants and replacements is high, Embracing Digital Technology A New Strategic Imperative handles to remain amongst the leading and largest food chains of the world because of its tactical planning and efficient use of its Research study and Advancement department.