The VRIO analysis of Cambridge Nanotech Company is a broad variety analysis supplying the company with a chance to obtain a feasible competitive benefit versus its rivals in the food and beverage industry, summarized in Exhibit I.
Valuable
The resources utilized by the Cambridge Nanotech business are important for the company or not. Such as the resources like financing, human resources, management of operations and professionals in marketing. This are some of the essential important aspects of for the recognition of competitive benefit.
Rare
The valuable resources made use of by Cambridge Nanotech are even unusual or expensive. If these resources are frequently discovered that it would be much easier for the rivals and the brand-new competitors in the market to easily move in competition.
Imitation
The replica process is pricey for the rivals of Cambridge Nanotech Business. However, it can be done only in 2 different techniques i.e. product duplication which is produced and manufactured by Cambridge Nanotech Business and launching of the alternative of the items with switching cost. This increases the danger of disruption to the recent structure of the market.
Organization
This component of VRIO analysis deals with the compatibility of the business to position in the market making efficient usage of its important resources which are difficult to mimic. Regularly, the development of management is absolutely based on the company's execution method and group. Thus, this polishes the skills of the firm by time based upon the choices made by company for the development of its strategic capitals.
Exhibit I: VRIO Analysis
