The internal analysis and external of the business likewise can be done through SWOT Analysis, summed up in the Exhibit F.
Strengths
• Brentwood Associates Exiting Zo S Kitchen has an experience of about 140 years, enabling business to better perform, in numerous situations.
• Nestlé's has presence in about 86 countries, making it an international leader in Food and Drink Market.
• Brentwood Associates Exiting Zo S Kitchen has more than 2000 brand names, which increase the circle of its target customers. These brand names consist of child foods, family pet food, confectionary items, drinks and so on. Famous brand names of Brentwood Associates Exiting Zo S Kitchen include; Maggi, Kit-Kat, Nescafe, etc.
• Brentwood Associates Exiting Zo S Kitchen has large amount of costs on R&D as compare to its competitors, making the business to launch more innovative and healthy items. This development supplies the business a high competitive position in long term.
• After adopting its NHW Technique, the company has done big amount of mergers and acquisitions which increase the sales growth and improve market position of Brentwood Associates Exiting Zo S Kitchen.
• Brentwood Associates Exiting Zo S Kitchen is a widely known brand name with high customer's loyalty and brand name recall. This brand commitment of customers increases the possibilities of easy market adoption of numerous new brand names of Brentwood Associates Exiting Zo S Kitchen.
Weaknesses
• Acquisitions of those service, like; Kraft frozen Pizza service can provide a negative signal to Brentwood Associates Exiting Zo S Kitchen consumers about their compromise over their core competency of healthier foods.
• The growth I sales as compare to the business's investment in NHW Technique are rather different. It will take long to change the understanding of people ab out Brentwood Associates Exiting Zo S Kitchen as a business selling healthy and nutritious items.
Opportunities
• Presenting more health related items enables the business to catch the marketplace in which customers are quite conscious about health.
• Developing nations like India and China has largest markets in the world. Expanding the market towards developing nations can enhance the Brentwood Associates Exiting Zo S Kitchen business by increasing sales volume.
• Continue acquisitions and joint ventures increases the market share of the business.
• Increased relationships with schools, hotel chains, restaurants and so on can likewise increase the number of Brentwood Associates Exiting Zo S Kitchen customers. Teachers can suggest their trainees to acquire Brentwood Associates Exiting Zo S Kitchen products.
Threats
• Economic instability in countries, which are the prospective markets for Brentwood Associates Exiting Zo S Kitchen, can create a number of concerns for Brentwood Associates Exiting Zo S Kitchen.
• Shifting of products from normal to much healthier, leads to extra costs and can result in decrease company's earnings margins.
• As Brentwood Associates Exiting Zo S Kitchen has a complicated supply chain, for that reason failure of any of the level of supply chain can lead the business to face specific problems.
Exhibit F: SWOT Analysis
