With the deep analysis of the above alternatives, it is recommended that the company ought to choose the alternative 3 in order to maintain a competitive position in the long run. As the alternative 3 would enable the business to not just present new and ingenious products in the market it would also decrease the high expenditures on R&D under alternative 2 and increase the profit margins. It would enable the company to increase its share costs also, as financiers are willing to invest more in companies with significant R&D costs and boost in the overall worth of the company.
Action and implementation Strategy
Strategy can be carried out successfully by developing specific short term in addition to long term strategies. These strategies might be as follows;
Short Term Plan (0-1 year)
• Under the short term plan Basic Techniques For The Analysis Of Customer Information Using Excel 2007 A Step By Step Approach must perform different activities to execute its NHW technique efficiently. These activities are as follows;.
• Get the audit of its brand portfolio done, to analyze the core selling brands, which produce most of its earnings.
• Evaluate the existing target audience as well as the marketplace section which is not include in the business's circle.
• Examine the present financial information to determine the amount that must be invested in the R&D and acquisitions.
• Evaluate the possible financiers and their nature, i.e. do they desire long term benefits (capital gain), or the want early revenues (dividend). It would let the company to understand that just how much quantity needs to be invested in R&D.
Mid Term Plan (1-5 years)
• Acquire those companies in which the business has potential experience to handle. Get most beneficial companies with a strong commitment to health, to build the customer's understandings in the right instructions.
• Focus more on acquisitions than R&D to construct the base in the consumer's mind about Basic Techniques For The Analysis Of Customer Information Using Excel 2007 A Step By Step Approach worths and vision and to avoid potential danger of sunk cost.
Long Term Plan (1-10 years)
• Acquire companies with health in addition to taste aspect, as the base for the Basic Techniques For The Analysis Of Customer Information Using Excel 2007 A Step By Step Approach as a company producing healthy products has been developed under midterm plan and now the company could move towards taste element too to grasp the customers, which focus more on taste rather than health.
• Be more aggressive towards R&D than the acquisitions, as it is the considerable time to build new items.
