The internal analysis and external of the business likewise can be done through SWOT Analysis, summarized in the Display F.
Strengths
• The Jia Wu Expansion has an experience of about 140 years, allowing business to better carry out, in different scenarios.
• Nestlé's has existence in about 86 nations, making it an international leader in Food and Beverage Industry.
• The Jia Wu Expansion has more than 2000 brand names, which increase the circle of its target customers. Famous brand names of The Jia Wu Expansion consist of; Maggi, Kit-Kat, Nescafe, etc.
• The Jia Wu Expansion has large big quantity spending on R&D as compare to its competitors, making the company to launch more innovative and nutritious products.
• After adopting its NHW Technique, the business has actually done large amount of mergers and acquisitions which increase the sales development and improve market position of The Jia Wu Expansion.
• The Jia Wu Expansion is a popular brand name with high customer's commitment and brand name recall. This brand commitment of customers increases the possibilities of simple market adoption of numerous new brands of The Jia Wu Expansion.
Weaknesses
• Acquisitions of those organisation, like; Kraft frozen Pizza company can provide an unfavorable signal to The Jia Wu Expansion customers about their compromise over their core competency of much healthier foods.
• The growth I sales as compare to the company's financial investment in NHW Technique are rather different. It will take long to change the perception of people ab out The Jia Wu Expansion as a business offering healthy and nutritious products.
Opportunities
• Introducing more health associated items allows the business to record the marketplace in which customers are quite conscious about health.
• Developing nations like India and China has largest markets worldwide. Hence expanding the marketplace towards establishing countries can enhance the The Jia Wu Expansion company by increasing sales volume.
• Continue acquisitions and joint endeavors increases the market share of the company.
• Increased relationships with schools, hotel chains, dining establishments and so on can also increase the number of The Jia Wu Expansion consumers. Teachers can advise their trainees to acquire The Jia Wu Expansion products.
Threats
• Economic instability in nations, which are the prospective markets for The Jia Wu Expansion, can develop numerous concerns for The Jia Wu Expansion.
• Shifting of products from typical to much healthier, leads to extra costs and can result in decrease company's earnings margins.
• As The Jia Wu Expansion has a complicated supply chain, therefore failure of any of the level of supply chain can lead the business to face particular issues.
Exhibit F: SWOT Analysis
