The internal analysis and external of the business also can be done through SWOT Analysis, summarized in the Exhibition F.
Strengths
• Reliable Equipment Ltd The Popcorn Predicament has an experience of about 140 years, allowing business to better perform, in different scenarios.
• Nestlé's has existence in about 86 nations, making it a global leader in Food and Drink Market.
• Reliable Equipment Ltd The Popcorn Predicament has more than 2000 brands, which increase the circle of its target customers. These brands consist of baby foods, animal food, confectionary items, beverages etc. Famous brand names of Reliable Equipment Ltd The Popcorn Predicament include; Maggi, Kit-Kat, Nescafe, etc.
• Reliable Equipment Ltd The Popcorn Predicament has large amount of spending on R&D as compare to its rivals, making the business to introduce more innovative and healthy items. This development supplies the company a high competitive position in long run.
• After adopting its NHW Method, the business has done large amount of mergers and acquisitions which increase the sales growth and enhance market position of Reliable Equipment Ltd The Popcorn Predicament.
• Reliable Equipment Ltd The Popcorn Predicament is a widely known brand with high consumer's loyalty and brand recall. This brand commitment of customers increases the possibilities of easy market adoption of various new brands of Reliable Equipment Ltd The Popcorn Predicament.
Weaknesses
• Acquisitions of those business, like; Kraft frozen Pizza business can offer a negative signal to Reliable Equipment Ltd The Popcorn Predicament consumers about their compromise over their core competency of much healthier foods.
• The growth I sales as compare to the company's investment in NHW Method are quite various. It will take long to alter the perception of people ab out Reliable Equipment Ltd The Popcorn Predicament as a company selling healthy and healthy products.
Opportunities
• Presenting more health related products makes it possible for the business to record the marketplace in which customers are quite conscious about health.
• Developing nations like India and China has biggest markets on the planet. Broadening the market towards establishing countries can enhance the Reliable Equipment Ltd The Popcorn Predicament organisation by increasing sales volume.
• Continue acquisitions and joint ventures increases the marketplace share of the business.
• Increased relationships with schools, hotel chains, restaurants and so on can likewise increase the variety of Reliable Equipment Ltd The Popcorn Predicament customers. For example, teachers can advise their trainees to buy Reliable Equipment Ltd The Popcorn Predicament items.
Threats
• Financial instability in nations, which are the possible markets for Reliable Equipment Ltd The Popcorn Predicament, can develop numerous issues for Reliable Equipment Ltd The Popcorn Predicament.
• Shifting of products from typical to healthier, leads to extra expenses and can lead to decrease business's revenue margins.
• As Reliable Equipment Ltd The Popcorn Predicament has an intricate supply chain, therefore failure of any of the level of supply chain can lead the business to deal with specific problems.
Exhibit F: SWOT Analysis
