The internal analysis and external of the business also can be done through SWOT Analysis, summed up in the Exhibit F.
Strengths
• Lundberg Systems 3 Vignettes has an experience of about 140 years, allowing company to better perform, in various situations.
• Nestlé's has existence in about 86 countries, making it a global leader in Food and Drink Industry.
• Lundberg Systems 3 Vignettes has more than 2000 brand names, which increase the circle of its target customers. Famous brands of Lundberg Systems 3 Vignettes include; Maggi, Kit-Kat, Nescafe, etc.
• Lundberg Systems 3 Vignettes has large amount of spending costs R&D as compare to its competitors, making the company business launch more innovative ingenious nutritious productsItems
• After adopting its NHW Technique, the company has actually done big amount of mergers and acquisitions which increase the sales development and improve market position of Lundberg Systems 3 Vignettes.
• Lundberg Systems 3 Vignettes is a well-known brand with high consumer's loyalty and brand name recall. This brand loyalty of consumers increases the opportunities of simple market adoption of numerous new brand names of Lundberg Systems 3 Vignettes.
Weaknesses
• Acquisitions of those company, like; Kraft frozen Pizza service can offer an unfavorable signal to Lundberg Systems 3 Vignettes consumers about their compromise over their core proficiency of much healthier foods.
• The growth I sales as compare to the company's investment in NHW Method are quite different. It will take long to change the understanding of individuals ab out Lundberg Systems 3 Vignettes as a business offering healthy and nutritious products.
Opportunities
• Presenting more health related items enables the company to catch the marketplace in which consumers are quite conscious about health.
• Developing countries like India and China has biggest markets in the world. For this reason broadening the market towards developing nations can enhance the Lundberg Systems 3 Vignettes organisation by increasing sales volume.
• Continue acquisitions and joint endeavors increases the market share of the company.
• Increased relationships with schools, hotel chains, restaurants and so on can also increase the variety of Lundberg Systems 3 Vignettes customers. For example, teachers can recommend their trainees to purchase Lundberg Systems 3 Vignettes items.
Threats
• Economic instability in nations, which are the potential markets for Lundberg Systems 3 Vignettes, can develop a number of concerns for Lundberg Systems 3 Vignettes.
• Shifting of items from typical to much healthier, results in additional costs and can lead to decrease company's earnings margins.
• As Lundberg Systems 3 Vignettes has a complex supply chain, for that reason failure of any of the level of supply chain can lead the company to deal with certain issues.
Exhibit F: SWOT Analysis
