With the deep analysis of the above alternatives, it is recommended that the business should select the alternative 3 in order to preserve a competitive position in the long run. As the alternative 3 would make it possible for the company to not only introduce new and innovative products in the market it would also lower the high expenditures on R&D under alternative 2 and increase the earnings margins. It would make it possible for the business to increase its share rates too, as financiers are willing to invest more in companies with substantial R&D spending and increase in the total worth of the business.
Action and implementation Strategy
Method can be executed successfully by developing certain short term along with long term strategies. These plans might be as follows;
Short Term Plan (0-1 year)
• Under the short term plan Joe Gifford In Tal Afar Iraq B should perform various activities to execute its NHW strategy efficiently. These activities are as follows;.
• Get the audit of its brand name portfolio done, to examine the core selling brand names, which create the majority of its earnings.
• Analyze the current target market along with the market segment which is not consist of in the company's circle.
• Analyze the existing financial information to determine the amount that must be invested in the R&D and acquisitions.
• Analyze the possible financiers and their nature, i.e. do they want long term benefits (capital gain), or the desire early revenues (dividend). It would let the business to understand that just how much quantity needs to be spent on R&D.
Mid Term Plan (1-5 years)
• Obtain those organizations in which the company has possible experience to deal with. Obtain most favorable organizations with a strong commitment to health, to construct the customer's understandings in the ideal instructions.
• Focus more on acquisitions than R&D to develop the base in the customer's mind about Joe Gifford In Tal Afar Iraq B values and vision and to prevent possible risk of sunk cost.
Long Term Plan (1-10 years)
• Acquire organizations with health in addition to taste element, as the base for the Joe Gifford In Tal Afar Iraq B as a company producing healthy items has actually been developed under midterm plan and now the company might move towards taste element as well to comprehend the consumers, which focus more on taste rather than health.
• Be more aggressive towards R&D than the acquisitions, as it is the significant time to build brand-new products.
