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Going Digital Building International Sales In A Digital Economy Case SWOT Analysis

Case Study Solution And Analysis


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Going Digital Building International Sales In A Digital Economy Case Study Analysis

The internal analysis and external of the company also can be done through SWOT Analysis, summarized in the Exhibit F.

Strengths

• Going Digital Building International Sales In A Digital Economy has an experience of about 140 years, allowing company to better carry out, in various circumstances.
• Nestlé's has presence in about 86 nations, making it a worldwide leader in Food and Drink Market.
• Going Digital Building International Sales In A Digital Economy has more than 2000 brands, which increase the circle of its target customers. These brands include infant foods, family pet food, confectionary items, drinks etc. Famous brand names of Going Digital Building International Sales In A Digital Economy consist of; Maggi, Kit-Kat, Nescafe, etc.
• Going Digital Building International Sales In A Digital Economy has large amount of costs on R&D as compare to its competitors, making the company to launch more innovative and healthy products. This innovation offers the business a high competitive position in long run.
• After embracing its NHW Method, the company has actually done big quantity of mergers and acquisitions which increase the sales growth and improve market position of Going Digital Building International Sales In A Digital Economy.
• Going Digital Building International Sales In A Digital Economy is a well-known brand with high customer's commitment and brand recall. This brand name loyalty of consumers increases the chances of simple market adoption of different new brands of Going Digital Building International Sales In A Digital Economy.

Weaknesses

• Acquisitions of those organisation, like; Kraft frozen Pizza service can provide a negative signal to Going Digital Building International Sales In A Digital Economy clients about their compromise over their core proficiency of healthier foods.
• The growth I sales as compare to the business's financial investment in NHW Method are quite different. It will take long to change the understanding of individuals ab out Going Digital Building International Sales In A Digital Economy as a business selling healthy and nutritious items.

Opportunities

• Introducing more health associated products enables the business to capture the market in which consumers are quite conscious about health.
• Developing nations like India and China has biggest markets in the world. Broadening the market towards developing countries can improve the Going Digital Building International Sales In A Digital Economy organisation by increasing sales volume.
• Continue acquisitions and joint ventures increases the marketplace share of the business.
• Increased relationships with schools, hotel chains, restaurants and so on can likewise increase the variety of Going Digital Building International Sales In A Digital Economy customers. For example, instructors can advise their students to purchase Going Digital Building International Sales In A Digital Economy products.

Threats

• Financial instability in countries, which are the possible markets for Going Digital Building International Sales In A Digital Economy, can create several concerns for Going Digital Building International Sales In A Digital Economy.
• Shifting of items from normal to much healthier, leads to additional costs and can lead to decrease business's revenue margins.
• As Going Digital Building International Sales In A Digital Economy has a complicated supply chain, for that reason failure of any of the level of supply chain can lead the business to deal with specific issues.

Exhibit F: SWOT Analysis