The VRIO analysis of Gibersons Glass Studio Company is a broad range analysis providing the organization with a possibility to get a practical competitive advantage against its rivals in the food and beverage industry, summarized in Exhibition I.
Valuable
The resources utilized by the Gibersons Glass Studio business are valuable for the company or not. Such as the resources like finance, human resources, management of operations and specialists in marketing. This are some of the key valuable factors of for the recognition of competitive advantage.
Rare
The valuable resources made use of by Gibersons Glass Studio are even uncommon or costly. If these resources are frequently found that it would be much easier for the competitors and the brand-new rivals in the market to easily relocate competitors.
Imitation
The imitation process is costly for the competitors of Gibersons Glass Studio Business. It can be done just in 2 various techniques i.e. item duplication which is produced and manufactured by Gibersons Glass Studio Business and launching of the substitute of the items with switching cost. This increases the risk of disturbance to the current structure of the market.
Organization
This element of VRIO analysis handle the compatibility of the business to place in the market making efficient use of its important resources which are difficult to mimic. Regularly, the advancement of management is completely depending on the firm's execution strategy and group. Thus, this polishes the abilities of the company by time based on the decisions made by firm for the development of its strategic capitals.
Exhibit I: VRIO Analysis