The internal analysis and external of the business likewise can be done through SWOT Analysis, summed up in the Exhibit F.
Strengths
• Executive Shirt Co Inc has an experience of about 140 years, making it possible for company to much better carry out, in various circumstances.
• Nestlé's has presence in about 86 nations, making it a global leader in Food and Beverage Market.
• Executive Shirt Co Inc has more than 2000 brands, which increase the circle of its target consumers. These brand names include baby foods, animal food, confectionary products, beverages and so on. Famous brand names of Executive Shirt Co Inc consist of; Maggi, Kit-Kat, Nescafe, etc.
• Executive Shirt Co Inc has big quantity of costs on R&D as compare to its competitors, making the business to introduce more innovative and nutritious products. This development supplies the business a high competitive position in long term.
• After embracing its NHW Strategy, the company has actually done big quantity of mergers and acquisitions which increase the sales growth and enhance market position of Executive Shirt Co Inc.
• Executive Shirt Co Inc is a widely known brand name with high customer's commitment and brand recall. This brand name loyalty of consumers increases the chances of easy market adoption of different new brand names of Executive Shirt Co Inc.
Weaknesses
• Acquisitions of those company, like; Kraft frozen Pizza business can provide a negative signal to Executive Shirt Co Inc customers about their compromise over their core competency of much healthier foods.
• The growth I sales as compare to the company's investment in NHW Strategy are quite various. It will take long to alter the perception of individuals ab out Executive Shirt Co Inc as a company selling healthy and nutritious items.
Opportunities
• Introducing more health related items makes it possible for the business to catch the market in which consumers are rather mindful about health.
• Developing nations like India and China has biggest markets on the planet. Thus expanding the market towards developing countries can improve the Executive Shirt Co Inc service by increasing sales volume.
• Continue acquisitions and joint ventures increases the market share of the company.
• Increased relationships with schools, hotel chains, restaurants and so on can likewise increase the variety of Executive Shirt Co Inc consumers. Instructors can recommend their students to buy Executive Shirt Co Inc items.
Threats
• Financial instability in countries, which are the prospective markets for Executive Shirt Co Inc, can create several issues for Executive Shirt Co Inc.
• Shifting of items from typical to much healthier, causes additional costs and can cause decrease company's revenue margins.
• As Executive Shirt Co Inc has a complicated supply chain, therefore failure of any of the level of supply chain can lead the company to deal with specific problems.
Exhibit F: SWOT Analysis
