With the deep analysis of the above options, it is suggested that the company must pick the alternative 3 in order to keep a competitive position in the long run. As the alternative 3 would make it possible for the business to not only present new and innovative products in the market it would also lower the high expenses on R&D under alternative 2 and increase the profit margins. It would allow the company to increase its share prices as well, as financiers want to invest more in companies with substantial R&D costs and boost in the total worth of the business.
Action and implementation Strategy
Strategy can be executed successfully by establishing certain short term in addition to long term strategies. These plans might be as follows;
Short Term Plan (0-1 year)
• Under the short-term strategy Blair Howard Developing An Exceptional Presentation A must carry out different activities to execute its NHW method effectively. These activities are as follows;.
• Get the audit of its brand name portfolio done, to take a look at the core selling brands, which generate most of its profits.
• Examine the current target market in addition to the marketplace section which is not include in the business's circle.
• Examine the present financial information to measure the amount that should be spent on the R&D and acquisitions.
• Analyze the possible financiers and their nature, i.e. do they want long term benefits (capital gain), or the desire early earnings (dividend). It would let the company to understand that how much amount needs to be spent on R&D.
Mid Term Plan (1-5 years)
• Obtain those companies in which the business has potential experience to handle. Get most beneficial companies with a strong commitment to health, to develop the client's understandings in the ideal direction.
• Focus more on acquisitions than R&D to develop the base in the customer's mind about Blair Howard Developing An Exceptional Presentation A values and vision and to prevent possible danger of sunk expense.
Long Term Plan (1-10 years)
• Get organizations with health as well as taste aspect, as the base for the Blair Howard Developing An Exceptional Presentation A as a company producing healthy products has actually been built under midterm strategy and now the company could move towards taste aspect as well to comprehend the customers, which focus more on taste instead of health.
• Be more aggressive towards R&D than the acquisitions, as it is the considerable time to develop new items.
