The internal analysis and external of the company also can be done through SWOT Analysis, summed up in the Exhibit F.
Strengths
• American Airlines Inc Revenue Management has an experience of about 140 years, enabling business to much better carry out, in various situations.
• Nestlé's has presence in about 86 countries, making it a worldwide leader in Food and Beverage Market.
• American Airlines Inc Revenue Management has more than 2000 brand names, which increase the circle of its target consumers. These brand names include infant foods, animal food, confectionary products, beverages and so on. Famous brand names of American Airlines Inc Revenue Management include; Maggi, Kit-Kat, Nescafe, etc.
• American Airlines Inc Revenue Management has big amount of spending on R&D as compare to its rivals, making the business to introduce more ingenious and healthy products. This innovation provides the company a high competitive position in long run.
• After adopting its NHW Method, the company has done big quantity of mergers and acquisitions which increase the sales growth and improve market position of American Airlines Inc Revenue Management.
• American Airlines Inc Revenue Management is a well-known brand name with high customer's loyalty and brand name recall. This brand loyalty of consumers increases the possibilities of easy market adoption of different new brand names of American Airlines Inc Revenue Management.
Weaknesses
• Acquisitions of those service, like; Kraft frozen Pizza company can offer a negative signal to American Airlines Inc Revenue Management clients about their compromise over their core proficiency of healthier foods.
• The development I sales as compare to the business's investment in NHW Technique are quite various. It will take long to change the understanding of individuals ab out American Airlines Inc Revenue Management as a company selling healthy and nutritious items.
Opportunities
• Introducing more health associated products makes it possible for the company to record the market in which customers are quite conscious about health.
• Developing nations like India and China has biggest markets in the world. For this reason broadening the market towards developing countries can enhance the American Airlines Inc Revenue Management company by increasing sales volume.
• Continue acquisitions and joint endeavors increases the marketplace share of the business.
• Increased relationships with schools, hotel chains, restaurants and so on can also increase the number of American Airlines Inc Revenue Management consumers. Teachers can advise their students to purchase American Airlines Inc Revenue Management products.
Threats
• Economic instability in nations, which are the potential markets for American Airlines Inc Revenue Management, can develop numerous concerns for American Airlines Inc Revenue Management.
• Shifting of products from regular to healthier, leads to extra costs and can cause decrease company's profit margins.
• As American Airlines Inc Revenue Management has a complex supply chain, therefore failure of any of the level of supply chain can lead the company to face particular issues.
Exhibit F: SWOT Analysis
