With the deep analysis of the above alternatives, it is advised that the business must select the alternative 3 in order to keep a competitive position in the long run. As the alternative 3 would enable the company to not only introduce new and innovative items in the market it would also decrease the high expenses on R&D under alternative 2 and increase the earnings margins. It would make it possible for the business to increase its share costs as well, as financiers want to invest more in companies with substantial R&D spending and increase in the total worth of the company.
Action and implementation Strategy
Strategy can be carried out effectively by establishing specific short-term in addition to long term strategies. These strategies might be as follows;
Short Term Plan (0-1 year)
• Under the short-term plan Accounting Fraud At Worldcom should perform various activities to execute its NHW technique efficiently. These activities are as follows;.
• Get the audit of its brand portfolio done, to examine the core selling brands, which generate the majority of its earnings.
• Analyze the current target audience along with the marketplace sector which is not include in the business's circle.
• Evaluate the present financial information to determine the quantity that ought to be spent on the R&D and acquisitions.
• Analyze the potential investors and their nature, i.e. do they desire long term benefits (capital gain), or the desire early earnings (dividend). It would let the company to understand that how much amount must be spent on R&D.
Mid Term Plan (1-5 years)
• Acquire those organizations in which the company has possible experience to handle. Get most favorable companies with a strong dedication to health, to construct the consumer's understandings in the right direction.
• Focus more on acquisitions than R&D to build the base in the consumer's mind about Accounting Fraud At Worldcom worths and vision and to avoid possible danger of sunk cost.
Long Term Plan (1-10 years)
• Obtain companies with health as well as taste aspect, as the base for the Accounting Fraud At Worldcom as a business producing healthy items has actually been developed under midterm plan and now the company could move towards taste factor as well to understand the customers, which focus more on taste instead of health.
• Be more aggressive towards R&D than the acquisitions, as it is the substantial time to build new products.