The internal analysis and external of the company also can be done through SWOT Analysis, summed up in the Exhibit F.
Strengths
• A Costly Train Journey B has an experience of about 140 years, allowing company to better carry out, in various scenarios.
• Nestlé's has existence in about 86 nations, making it an international leader in Food and Drink Market.
• A Costly Train Journey B has more than 2000 brands, which increase the circle of its target consumers. These brand names consist of baby foods, pet food, confectionary items, drinks and so on. Famous brand names of A Costly Train Journey B consist of; Maggi, Kit-Kat, Nescafe, and so on
• A Costly Train Journey B has large amount of costs on R&D as compare to its competitors, making the company to introduce more innovative and healthy products. This development offers the company a high competitive position in long run.
• After embracing its NHW Method, the business has done large quantity of mergers and acquisitions which increase the sales development and improve market position of A Costly Train Journey B.
• A Costly Train Journey B is a well-known brand with high consumer's commitment and brand name recall. This brand name commitment of consumers increases the opportunities of simple market adoption of various new brand names of A Costly Train Journey B.
Weaknesses
• Acquisitions of those business, like; Kraft frozen Pizza service can give an unfavorable signal to A Costly Train Journey B consumers about their compromise over their core competency of much healthier foods.
• The development I sales as compare to the company's investment in NHW Method are quite various. It will take long to change the perception of people ab out A Costly Train Journey B as a company offering healthy and healthy products.
Opportunities
• Introducing more health associated items makes it possible for the business to record the market in which customers are rather conscious about health.
• Developing countries like India and China has largest markets worldwide. Expanding the market towards developing countries can enhance the A Costly Train Journey B service by increasing sales volume.
• Continue acquisitions and joint ventures increases the marketplace share of the business.
• Increased relationships with schools, hotel chains, dining establishments etc. can also increase the number of A Costly Train Journey B customers. Instructors can suggest their students to purchase A Costly Train Journey B items.
Threats
• Financial instability in nations, which are the prospective markets for A Costly Train Journey B, can develop several issues for A Costly Train Journey B.
• Shifting of items from regular to much healthier, leads to extra expenses and can lead to decline business's profit margins.
• As A Costly Train Journey B has a complicated supply chain, therefore failure of any of the level of supply chain can lead the company to face certain issues.
Exhibit F: SWOT Analysis
