It offers a range of items to its customers including animal food, beverages, confectionary products, treats, dairy items, and food for babies. Its marketing objectives consist of becoming the biggest producer of dairy items, development in the emerging markets, advance the use of technology and development in the natural food market. The danger of new entrants and substitutes is high, The Kashagan Production Sharing Agreement Psa manages to stay amongst the top and largest food chains of the world due to the fact that of its strategic preparation and effective use of its Research and Development department.
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