The internal analysis and external of the business also can be done through SWOT Analysis, summarized in the Exhibit F.
Strengths
• Rural Credit Cooperatives In India has an experience of about 140 years, enabling company to much better perform, in various circumstances.
• Nestlé's has presence in about 86 nations, making it an international leader in Food and Drink Industry.
• Rural Credit Cooperatives In India has more than 2000 brands, which increase the circle of its target customers. These brand names consist of baby foods, pet food, confectionary items, drinks and so on. Famous brand names of Rural Credit Cooperatives In India include; Maggi, Kit-Kat, Nescafe, and so on
• Rural Credit Cooperatives In India has large amount of spending on R&D as compare to its competitors, making the business to introduce more ingenious and healthy items. This innovation provides the business a high competitive position in long term.
• After adopting its NHW Method, the company has done big quantity of mergers and acquisitions which increase the sales growth and enhance market position of Rural Credit Cooperatives In India.
• Rural Credit Cooperatives In India is a popular brand name with high consumer's loyalty and brand recall. This brand commitment of customers increases the opportunities of simple market adoption of various brand-new brand names of Rural Credit Cooperatives In India.
Weaknesses
• Acquisitions of those organisation, like; Kraft frozen Pizza business can give an unfavorable signal to Rural Credit Cooperatives In India consumers about their compromise over their core proficiency of much healthier foods.
• The development I sales as compare to the business's financial investment in NHW Technique are quite different. It will take long to change the perception of people ab out Rural Credit Cooperatives In India as a business offering healthy and nutritious products.
Opportunities
• Introducing more health associated items allows the business to capture the market in which customers are rather mindful about health.
• Developing nations like India and China has largest markets in the world. Broadening the market towards establishing countries can boost the Rural Credit Cooperatives In India business by increasing sales volume.
• Continue acquisitions and joint endeavors increases the marketplace share of the company.
• Increased relationships with schools, hotel chains, restaurants and so on can also increase the number of Rural Credit Cooperatives In India consumers. Instructors can recommend their students to purchase Rural Credit Cooperatives In India items.
Threats
• Financial instability in countries, which are the possible markets for Rural Credit Cooperatives In India, can develop several concerns for Rural Credit Cooperatives In India.
• Shifting of products from typical to healthier, causes extra costs and can cause decline company's earnings margins.
• As Rural Credit Cooperatives In India has an intricate supply chain, therefore failure of any of the level of supply chain can lead the business to face specific issues.
Exhibit F: SWOT Analysis
