The VRIO analysis of Route Potato Chips Company is a broad variety analysis supplying the company with a chance to get a feasible competitive advantage versus its competitors in the food and drink industry, summarized in Display I.
Valuable
The resources used by the Route Potato Chips company are important for the company or not. Such as the resources like financing, personnels, management of operations and experts in marketing. This are a few of the essential valuable factors of for the identification of competitive advantage.
Rare
The important resources utilized by Route Potato Chips are even uncommon or expensive. If these resources are commonly discovered that it would be much easier for the competitors and the new competitors in the market to easily relocate competition.
Imitation
The imitation procedure is expensive for the competitors of Route Potato Chips Company. It can be done just in 2 various strategies i.e. product duplication which is produced and made by Route Potato Chips Company and launching of the replacement of the items with changing cost. This increases the hazard of disturbance to the current structure of the market.
Organization
This element of VRIO analysis handle the compatibility of the business to place in the market making productive use of its valuable resources which are hard to imitate. Regularly, the development of management is completely based on the firm's execution strategy and group. Thus, this polishes the abilities of the firm by time based on the decisions made by company for the progression of its tactical capitals.
Exhibit I: VRIO Analysis
