With the deep analysis of the above alternatives, it is suggested that the business needs to choose the alternative 3 in order to maintain a competitive position in the long run. As the alternative 3 would make it possible for the company to not just present new and ingenious items in the market it would also minimize the high expenditures on R&D under alternative 2 and increase the earnings margins. It would make it possible for the company to increase its share rates also, as investors are willing to invest more in companies with considerable R&D costs and boost in the overall worth of the company.
Action and implementation Strategy
Method can be implemented successfully by establishing certain short-term as well as long term strategies. These strategies might be as follows;
Short Term Plan (0-1 year)
• Under the short-term plan Redesigning Sovereign Debt Restructuring Mechanisms should perform different activities to implement its NHW technique effectively. These activities are as follows;.
• Get the audit of its brand name portfolio done, to take a look at the core selling brand names, which produce most of its revenue.
• Analyze the current target audience in addition to the market section which is not include in the company's circle.
• Evaluate the current financial data to determine the amount that needs to be invested in the R&D and acquisitions.
• Examine the potential financiers and their nature, i.e. do they desire long term advantages (capital gain), or the want early revenues (dividend). It would let the business to know that how much amount should be spent on R&D.
Mid Term Plan (1-5 years)
• Get those organizations in which the business has prospective experience to handle. Get most beneficial organizations with a strong commitment to health, to construct the customer's perceptions in the right instructions.
• Focus more on acquisitions than R&D to develop the base in the customer's mind about Redesigning Sovereign Debt Restructuring Mechanisms worths and vision and to prevent prospective risk of sunk cost.
Long Term Plan (1-10 years)
• Acquire companies with health as well as taste aspect, as the base for the Redesigning Sovereign Debt Restructuring Mechanisms as a business producing healthy items has been constructed under midterm plan and now the company might move towards taste factor also to understand the customers, which focus more on taste instead of health.
• Be more aggressive towards R&D than the acquisitions, as it is the significant time to develop new items.
