The internal analysis and external of the company also can be done through SWOT Analysis, summarized in the Exhibition F.
Strengths
• Political Risk In The Kaesong Industrial Complex has an experience of about 140 years, allowing business to much better carry out, in different situations.
• Nestlé's has presence in about 86 countries, making it a worldwide leader in Food and Drink Market.
• Political Risk In The Kaesong Industrial Complex has more than 2000 brands, which increase the circle of its target customers. Famous brand names of Political Risk In The Kaesong Industrial Complex include; Maggi, Kit-Kat, Nescafe, etc.
• Political Risk In The Kaesong Industrial Complex has large amount of spending costs R&D as compare to its competitorsRivals making the company to launch release innovative and nutritious healthy.
• After embracing its NHW Strategy, the business has actually done large amount of mergers and acquisitions which increase the sales growth and enhance market position of Political Risk In The Kaesong Industrial Complex.
• Political Risk In The Kaesong Industrial Complex is a well-known brand with high customer's commitment and brand recall. This brand commitment of consumers increases the possibilities of simple market adoption of various brand-new brands of Political Risk In The Kaesong Industrial Complex.
Weaknesses
• Acquisitions of those service, like; Kraft frozen Pizza service can provide a negative signal to Political Risk In The Kaesong Industrial Complex customers about their compromise over their core proficiency of much healthier foods.
• The growth I sales as compare to the company's investment in NHW Technique are rather different. It will take long to alter the perception of individuals ab out Political Risk In The Kaesong Industrial Complex as a company offering healthy and healthy items.
Opportunities
• Introducing more health associated products makes it possible for the business to catch the market in which consumers are rather mindful about health.
• Developing countries like India and China has biggest markets on the planet. Expanding the market towards developing countries can boost the Political Risk In The Kaesong Industrial Complex service by increasing sales volume.
• Continue acquisitions and joint endeavors increases the market share of the company.
• Increased relationships with schools, hotel chains, dining establishments and so on can likewise increase the number of Political Risk In The Kaesong Industrial Complex customers. Teachers can suggest their trainees to acquire Political Risk In The Kaesong Industrial Complex products.
Threats
• Economic instability in countries, which are the possible markets for Political Risk In The Kaesong Industrial Complex, can create several issues for Political Risk In The Kaesong Industrial Complex.
• Shifting of products from regular to healthier, results in additional costs and can lead to decrease company's profit margins.
• As Political Risk In The Kaesong Industrial Complex has a complex supply chain, for that reason failure of any of the level of supply chain can lead the business to face particular issues.
Exhibit F: SWOT Analysis
