With the deep analysis of the above alternatives, it is recommended that the company must select the alternative 3 in order to keep a competitive position in the long run. As the alternative 3 would allow the company to not only present new and ingenious products in the market it would also decrease the high expenses on R&D under alternative 2 and increase the profit margins. It would make it possible for the business to increase its share costs too, as financiers want to invest more in companies with considerable R&D spending and boost in the total worth of the company.
Action and implementation Strategy
Technique can be carried out effectively by establishing specific short term along with long term strategies. These plans could be as follows;
Short Term Plan (0-1 year)
• Under the short term plan Off Balance Sheet Leases In The Restaurant Industry should carry out different activities to implement its NHW strategy efficiently. These activities are as follows;.
• Get the audit of its brand name portfolio done, to take a look at the core selling brands, which produce most of its earnings.
• Evaluate the existing target audience along with the marketplace section which is not consist of in the business's circle.
• Evaluate the current financial information to determine the quantity that needs to be invested in the R&D and acquisitions.
• Analyze the potential investors and their nature, i.e. do they want long term benefits (capital gain), or the want early earnings (dividend). It would let the company to understand that how much amount ought to be invested in R&D.
Mid Term Plan (1-5 years)
• Obtain those organizations in which the company has possible experience to deal with. Obtain most beneficial companies with a strong commitment to health, to build the client's understandings in the ideal instructions.
• Focus more on acquisitions than R&D to construct the base in the consumer's mind about Off Balance Sheet Leases In The Restaurant Industry worths and vision and to avoid possible risk of sunk expense.
Long Term Plan (1-10 years)
• Obtain companies with health as well as taste aspect, as the base for the Off Balance Sheet Leases In The Restaurant Industry as a company producing healthy products has actually been built under midterm strategy and now the business could move towards taste element also to comprehend the customers, which focus more on taste rather than health.
• Be more aggressive towards R&D than the acquisitions, as it is the considerable time to construct new products.
