With the deep analysis of the above alternatives, it is advised that the company should choose the alternative 3 in order to maintain a competitive position in the long run. As the alternative 3 would enable the business to not only introduce brand-new and innovative items in the market it would also reduce the high expenses on R&D under alternative 2 and increase the profit margins. It would enable the business to increase its share prices as well, as investors are willing to invest more in business with significant R&D spending and increase in the overall worth of the company.
Action and implementation Strategy
Strategy can be executed effectively by developing specific short-term in addition to long term plans. These strategies might be as follows;
Short Term Plan (0-1 year)
• Under the short-term plan Note On Financing Of The Us Health Care Sector ought to carry out different activities to execute its NHW technique efficiently. These activities are as follows;.
• Get the audit of its brand name portfolio done, to examine the core selling brands, which create most of its profits.
• Examine the existing target market as well as the market section which is not consist of in the company's circle.
• Analyze the present financial information to measure the amount that must be invested in the R&D and acquisitions.
• Examine the potential financiers and their nature, i.e. do they want long term benefits (capital gain), or the want early profits (dividend). It would let the business to understand that how much amount must be spent on R&D.
Mid Term Plan (1-5 years)
• Get those companies in which the company has prospective experience to deal with. Acquire most beneficial organizations with a strong commitment to health, to construct the consumer's perceptions in the best instructions.
• Focus more on acquisitions than R&D to construct the base in the consumer's mind about Note On Financing Of The Us Health Care Sector values and vision and to avoid prospective danger of sunk cost.
Long Term Plan (1-10 years)
• Get companies with health along with taste element, as the base for the Note On Financing Of The Us Health Care Sector as a company producing healthy products has been built under midterm plan and now the business might move towards taste aspect as well to understand the customers, which focus more on taste instead of health.
• Be more aggressive towards R&D than the acquisitions, as it is the considerable time to build new items.
