The VRIO analysis of Mumate Business is a broad range analysis offering the organization with a chance to acquire a feasible competitive benefit versus its competitors in the food and beverage industry, summarized in Exhibition I.
Valuable
The resources used by the Mumate company are valuable for the company or not. Such as the resources like finance, human resources, management of operations and specialists in marketing. This are a few of the essential valuable aspects of for the identification of competitive benefit.
Rare
The valuable resources utilized by Mumate are even unusual or pricey. If these resources are commonly found that it would be easier for the competitors and the brand-new competitors in the industry to effortlessly move in competitors.
Imitation
The imitation procedure is pricey for the competitors of Mumate Company. However, it can be done only in two different techniques i.e. item duplication which is produced and manufactured by Mumate Company and introducing of the substitute of the items with switching cost. This increases the danger of interruption to the current structure of the market.
Organization
This component of VRIO analysis handle the compatibility of the company to position in the market making productive usage of its important resources which are hard to imitate. Often, the advancement of management is absolutely depending on the company's execution method and team. Hence, this polishes the abilities of the firm by time based on the choices made by company for the progression of its strategic capitals.
Exhibit I: VRIO Analysis