The internal analysis and external of the business also can be done through SWOT Analysis, summed up in the Display F.
Strengths
• Mexico City Water Shortage has an experience of about 140 years, making it possible for business to better carry out, in different circumstances.
• Nestlé's has presence in about 86 nations, making it an international leader in Food and Drink Industry.
• Mexico City Water Shortage has more than 2000 brand names, which increase the circle of its target consumers. These brand names include infant foods, animal food, confectionary products, drinks and so on. Famous brands of Mexico City Water Shortage include; Maggi, Kit-Kat, Nescafe, and so on
• Mexico City Water Shortage has large quantity of spending on R&D as compare to its competitors, making the company to release more ingenious and healthy products. This development provides the business a high competitive position in long term.
• After adopting its NHW Strategy, the company has done big quantity of mergers and acquisitions which increase the sales development and improve market position of Mexico City Water Shortage.
• Mexico City Water Shortage is a well-known brand name with high consumer's loyalty and brand name recall. This brand loyalty of customers increases the chances of simple market adoption of different brand-new brand names of Mexico City Water Shortage.
Weaknesses
• Acquisitions of those service, like; Kraft frozen Pizza business can offer a negative signal to Mexico City Water Shortage customers about their compromise over their core competency of much healthier foods.
• The growth I sales as compare to the company's investment in NHW Technique are quite different. It will take long to change the perception of individuals ab out Mexico City Water Shortage as a company selling healthy and healthy products.
Opportunities
• Introducing more health related items makes it possible for the company to catch the market in which consumers are quite conscious about health.
• Developing nations like India and China has biggest markets in the world. Broadening the market towards developing nations can enhance the Mexico City Water Shortage organisation by increasing sales volume.
• Continue acquisitions and joint ventures increases the market share of the business.
• Increased relationships with schools, hotel chains, restaurants etc. can also increase the number of Mexico City Water Shortage consumers. Instructors can advise their trainees to purchase Mexico City Water Shortage products.
Threats
• Economic instability in countries, which are the prospective markets for Mexico City Water Shortage, can create numerous issues for Mexico City Water Shortage.
• Shifting of items from typical to healthier, causes extra costs and can cause decline company's earnings margins.
• As Mexico City Water Shortage has a complicated supply chain, therefore failure of any of the level of supply chain can lead the business to deal with certain issues.
Exhibit F: SWOT Analysis
