With the deep analysis of the above alternatives, it is suggested that the company must pick the alternative 3 in order to preserve a competitive position in the long run. As the alternative 3 would make it possible for the company to not just introduce brand-new and ingenious items in the market it would also lower the high expenditures on R&D under alternative 2 and increase the earnings margins. It would make it possible for the business to increase its share rates too, as investors are willing to invest more in companies with substantial R&D costs and boost in the total worth of the company.
Action and implementation Strategy
Method can be implemented efficiently by establishing particular short term in addition to long term plans. These plans could be as follows;
Short Term Plan (0-1 year)
• Under the short term plan Harvard Management Co 1994 must carry out numerous activities to execute its NHW method efficiently. These activities are as follows;.
• Get the audit of its brand name portfolio done, to analyze the core selling brands, which generate most of its income.
• Examine the current target market along with the market sector which is not consist of in the business's circle.
• Evaluate the current financial information to measure the quantity that ought to be invested in the R&D and acquisitions.
• Analyze the potential financiers and their nature, i.e. do they want long term benefits (capital gain), or the want early profits (dividend). It would let the company to understand that how much amount ought to be invested in R&D.
Mid Term Plan (1-5 years)
• Obtain those companies in which the business has potential experience to handle. Obtain most beneficial organizations with a strong dedication to health, to construct the consumer's perceptions in the ideal direction.
• Focus more on acquisitions than R&D to develop the base in the customer's mind about Harvard Management Co 1994 values and vision and to prevent potential risk of sunk expense.
Long Term Plan (1-10 years)
• Obtain companies with health in addition to taste element, as the base for the Harvard Management Co 1994 as a business producing healthy items has actually been built under midterm strategy and now the business could move towards taste aspect as well to understand the consumers, which focus more on taste instead of health.
• Be more aggressive towards R&D than the acquisitions, as it is the substantial time to build brand-new products.
