With the deep analysis of the above alternatives, it is recommended that the company ought to choose the alternative 3 in order to keep a competitive position in the long run. As the alternative 3 would enable the business to not just introduce brand-new and innovative products in the market it would also lower the high expenses on R&D under alternative 2 and increase the profit margins. It would make it possible for the business to increase its share rates too, as financiers want to invest more in business with significant R&D spending and increase in the total worth of the company.
Action and implementation Strategy
Strategy can be carried out efficiently by developing specific short-term in addition to long term strategies. These plans might be as follows;
Short Term Plan (0-1 year)
• Under the short-term strategy Fremont Financial Corp need to perform different activities to execute its NHW strategy efficiently. These activities are as follows;.
• Get the audit of its brand name portfolio done, to take a look at the core selling brand names, which produce most of its earnings.
• Examine the existing target audience in addition to the market sector which is not consist of in the business's circle.
• Evaluate the present financial data to measure the quantity that needs to be spent on the R&D and acquisitions.
• Examine the potential financiers and their nature, i.e. do they desire long term benefits (capital gain), or the want early profits (dividend). It would let the company to understand that just how much quantity ought to be spent on R&D.
Mid Term Plan (1-5 years)
• Acquire those organizations in which the business has potential experience to handle. Obtain most beneficial organizations with a strong dedication to health, to construct the client's perceptions in the best direction.
• Focus more on acquisitions than R&D to build the base in the customer's mind about Fremont Financial Corp worths and vision and to prevent potential danger of sunk expense.
Long Term Plan (1-10 years)
• Acquire companies with health in addition to taste aspect, as the base for the Fremont Financial Corp as a company producing healthy products has actually been built under midterm plan and now the business might move towards taste element as well to comprehend the customers, which focus more on taste rather than health.
• Be more aggressive towards R&D than the acquisitions, as it is the substantial time to construct brand-new products.
