Enron Gas Services Case Executive Summary

This report evaluates business operations of Enron Gas Services Business. It is currently one of the biggest food-chains around the globe. Its company operations and items portray its vision of contributing its part to the advancement of a healthy world. It supplies a range of items to its customers consisting of animal food, beverages, confectionary products, treats, dairy items, and food for infants. Utilizing various methods, it satisfies the requirements of its various market sections. The food industry is likewise expected to broaden in the coming years as the population of the world is expected to increase by one-third. This creates many chances for Enron Gas Services to more broaden its organisation. Other than this, making use of technology is also increasing in food processing market which even more create chances for Enron Gas Services. Beverages contribute the greatest to the overall earnings of the company, following which, are the dairy items. Enron Gas Services has a competitive benefit over its customer in the department of research and development, as it is investing one of the most in this department in the food market. Its product packaging likewise offers it an edge over its customers. Its marketing objectives consist of becoming the largest producer of dairy items, advancement in the emerging markets, advance using innovation and development in the natural food market. The business prepares to broaden awareness among its clients and increase its client base from thirty-one percent to half. Though the danger of brand-new entrants and replacements is high, Enron Gas Services handles to stay among the leading and largest food chains of the world due to the fact that of its strategic planning and effective use of its Research and Advancement department.