The internal analysis and external of the company also can be done through SWOT Analysis, summarized in the Display F.
Strengths
• Enman Oil Inc B has an experience of about 140 years, allowing company to better perform, in different situations.
• Nestlé's has presence in about 86 countries, making it a worldwide leader in Food and Beverage Market.
• Enman Oil Inc B has more than 2000 brand names, which increase the circle of its target customers. These brand names include child foods, family pet food, confectionary items, drinks etc. Famous brand names of Enman Oil Inc B consist of; Maggi, Kit-Kat, Nescafe, etc.
• Enman Oil Inc B has large quantity of spending on R&D as compare to its rivals, making the company to introduce more ingenious and nutritious products. This development offers the business a high competitive position in long run.
• After embracing its NHW Technique, the business has done big amount of mergers and acquisitions which increase the sales growth and enhance market position of Enman Oil Inc B.
• Enman Oil Inc B is a well-known brand with high customer's commitment and brand recall. This brand loyalty of customers increases the opportunities of easy market adoption of various new brand names of Enman Oil Inc B.
Weaknesses
• Acquisitions of those service, like; Kraft frozen Pizza service can give an unfavorable signal to Enman Oil Inc B consumers about their compromise over their core competency of much healthier foods.
• The development I sales as compare to the business's financial investment in NHW Strategy are quite different. It will take long to change the understanding of people ab out Enman Oil Inc B as a business selling healthy and nutritious products.
Opportunities
• Introducing more health related items enables the business to catch the marketplace in which consumers are rather conscious about health.
• Developing countries like India and China has biggest markets on the planet. Thus broadening the marketplace towards developing nations can boost the Enman Oil Inc B organisation by increasing sales volume.
• Continue acquisitions and joint ventures increases the marketplace share of the business.
• Increased relationships with schools, hotel chains, restaurants etc. can likewise increase the number of Enman Oil Inc B customers. For example, teachers can recommend their trainees to buy Enman Oil Inc B items.
Threats
• Financial instability in nations, which are the potential markets for Enman Oil Inc B, can develop numerous issues for Enman Oil Inc B.
• Shifting of items from normal to much healthier, leads to additional expenses and can lead to decline company's earnings margins.
• As Enman Oil Inc B has a complicated supply chain, therefore failure of any of the level of supply chain can lead the company to face particular issues.
Exhibit F: SWOT Analysis
