The internal analysis and external of the business also can be done through SWOT Analysis, summed up in the Display F.
Strengths
• Currie Road Construction Limited B has an experience of about 140 years, making it possible for company to better carry out, in different scenarios.
• Nestlé's has existence in about 86 nations, making it a worldwide leader in Food and Drink Industry.
• Currie Road Construction Limited B has more than 2000 brands, which increase the circle of its target consumers. These brand names consist of child foods, family pet food, confectionary products, beverages etc. Famous brand names of Currie Road Construction Limited B consist of; Maggi, Kit-Kat, Nescafe, and so on
• Currie Road Construction Limited B has large amount of costs on R&D as compare to its rivals, making the company to release more innovative and healthy items. This innovation provides the company a high competitive position in long run.
• After adopting its NHW Method, the business has done big amount of mergers and acquisitions which increase the sales development and enhance market position of Currie Road Construction Limited B.
• Currie Road Construction Limited B is a well-known brand name with high consumer's loyalty and brand name recall. This brand loyalty of customers increases the possibilities of simple market adoption of different new brand names of Currie Road Construction Limited B.
Weaknesses
• Acquisitions of those company, like; Kraft frozen Pizza company can provide an unfavorable signal to Currie Road Construction Limited B customers about their compromise over their core proficiency of healthier foods.
• The growth I sales as compare to the company's investment in NHW Technique are quite various. It will take long to alter the perception of people ab out Currie Road Construction Limited B as a business selling healthy and healthy products.
Opportunities
• Presenting more health related products allows the company to catch the market in which customers are quite mindful about health.
• Developing countries like India and China has largest markets worldwide. For this reason expanding the marketplace towards establishing nations can enhance the Currie Road Construction Limited B business by increasing sales volume.
• Continue acquisitions and joint endeavors increases the market share of the business.
• Increased relationships with schools, hotel chains, dining establishments and so on can likewise increase the number of Currie Road Construction Limited B consumers. For instance, instructors can advise their students to purchase Currie Road Construction Limited B items.
Threats
• Financial instability in nations, which are the possible markets for Currie Road Construction Limited B, can develop a number of issues for Currie Road Construction Limited B.
• Shifting of products from regular to much healthier, results in additional costs and can lead to decline company's profit margins.
• As Currie Road Construction Limited B has a complex supply chain, for that reason failure of any of the level of supply chain can lead the company to deal with specific issues.
Exhibit F: SWOT Analysis
