The internal analysis and external of the business also can be done through SWOT Analysis, summarized in the Exhibit F.
Strengths
• Braintree Momentum Equity Fund has an experience of about 140 years, allowing company to much better perform, in different scenarios.
• Nestlé's has presence in about 86 nations, making it a global leader in Food and Beverage Market.
• Braintree Momentum Equity Fund has more than 2000 brand names, which increase the circle of its target customers. These brands consist of child foods, pet food, confectionary items, drinks and so on. Famous brands of Braintree Momentum Equity Fund consist of; Maggi, Kit-Kat, Nescafe, etc.
• Braintree Momentum Equity Fund has large quantity of spending on R&D as compare to its rivals, making the business to release more innovative and nutritious products. This innovation provides the company a high competitive position in long term.
• After embracing its NHW Technique, the company has actually done big quantity of mergers and acquisitions which increase the sales growth and enhance market position of Braintree Momentum Equity Fund.
• Braintree Momentum Equity Fund is a widely known brand with high consumer's commitment and brand name recall. This brand loyalty of consumers increases the possibilities of simple market adoption of different new brand names of Braintree Momentum Equity Fund.
Weaknesses
• Acquisitions of those company, like; Kraft frozen Pizza service can give an unfavorable signal to Braintree Momentum Equity Fund customers about their compromise over their core competency of much healthier foods.
• The growth I sales as compare to the business's investment in NHW Strategy are rather different. It will take long to alter the perception of individuals ab out Braintree Momentum Equity Fund as a business selling healthy and healthy items.
Opportunities
• Introducing more health associated items allows the business to record the marketplace in which customers are quite mindful about health.
• Developing countries like India and China has biggest markets on the planet. Expanding the market towards developing nations can enhance the Braintree Momentum Equity Fund organisation by increasing sales volume.
• Continue acquisitions and joint endeavors increases the marketplace share of the company.
• Increased relationships with schools, hotel chains, dining establishments and so on can also increase the number of Braintree Momentum Equity Fund consumers. Teachers can advise their trainees to buy Braintree Momentum Equity Fund products.
Threats
• Financial instability in countries, which are the possible markets for Braintree Momentum Equity Fund, can create a number of issues for Braintree Momentum Equity Fund.
• Shifting of products from typical to much healthier, leads to extra costs and can lead to decline company's profit margins.
• As Braintree Momentum Equity Fund has a complex supply chain, therefore failure of any of the level of supply chain can lead the business to face specific problems.
Exhibit F: SWOT Analysis
