The internal analysis and external of the company also can be done through SWOT Analysis, summarized in the Exhibit F.
Strengths
• Barrington High School has an experience of about 140 years, allowing company to better carry out, in various circumstances.
• Nestlé's has existence in about 86 nations, making it an international leader in Food and Drink Market.
• Barrington High School has more than 2000 brands, which increase the circle of its target consumers. These brand names consist of child foods, family pet food, confectionary items, beverages and so on. Famous brand names of Barrington High School include; Maggi, Kit-Kat, Nescafe, etc.
• Barrington High School has big quantity of costs on R&D as compare to its rivals, making the business to release more ingenious and nutritious products. This innovation provides the company a high competitive position in long term.
• After adopting its NHW Method, the business has actually done big quantity of mergers and acquisitions which increase the sales growth and enhance market position of Barrington High School.
• Barrington High School is a well-known brand with high customer's loyalty and brand name recall. This brand name commitment of consumers increases the chances of easy market adoption of various new brands of Barrington High School.
Weaknesses
• Acquisitions of those company, like; Kraft frozen Pizza business can offer a negative signal to Barrington High School consumers about their compromise over their core competency of healthier foods.
• The growth I sales as compare to the company's investment in NHW Method are rather various. It will take long to alter the understanding of people ab out Barrington High School as a business offering healthy and nutritious products.
Opportunities
• Introducing more health associated items enables the company to record the marketplace in which consumers are rather conscious about health.
• Developing countries like India and China has largest markets worldwide. For this reason expanding the market towards developing nations can increase the Barrington High School business by increasing sales volume.
• Continue acquisitions and joint endeavors increases the market share of the business.
• Increased relationships with schools, hotel chains, restaurants and so on can likewise increase the variety of Barrington High School customers. Teachers can advise their students to buy Barrington High School items.
Threats
• Financial instability in nations, which are the prospective markets for Barrington High School, can develop numerous problems for Barrington High School.
• Shifting of products from typical to much healthier, causes extra expenses and can result in decline company's earnings margins.
• As Barrington High School has a complicated supply chain, therefore failure of any of the level of supply chain can lead the business to face particular problems.
Exhibit F: SWOT Analysis
