The internal analysis and external of the company also can be done through SWOT Analysis, summed up in the Display F.
Strengths
• Andreessen Horowitz has an experience of about 140 years, allowing company to much better carry out, in numerous situations.
• Nestlé's has existence in about 86 nations, making it an international leader in Food and Drink Industry.
• Andreessen Horowitz has more than 2000 brand names, which increase the circle of its target customers. These brands include child foods, pet food, confectionary items, drinks and so on. Famous brand names of Andreessen Horowitz include; Maggi, Kit-Kat, Nescafe, and so on
• Andreessen Horowitz has large amount of costs on R&D as compare to its competitors, making the company to release more innovative and nutritious items. This development supplies the company a high competitive position in long term.
• After adopting its NHW Method, the company has done big quantity of mergers and acquisitions which increase the sales development and improve market position of Andreessen Horowitz.
• Andreessen Horowitz is a widely known brand name with high customer's loyalty and brand name recall. This brand name commitment of consumers increases the opportunities of simple market adoption of various new brand names of Andreessen Horowitz.
Weaknesses
• Acquisitions of those business, like; Kraft frozen Pizza business can give an unfavorable signal to Andreessen Horowitz customers about their compromise over their core competency of healthier foods.
• The development I sales as compare to the business's investment in NHW Strategy are rather different. It will take long to alter the understanding of people ab out Andreessen Horowitz as a business selling healthy and nutritious items.
Opportunities
• Introducing more health associated items allows the business to capture the marketplace in which consumers are rather mindful about health.
• Developing countries like India and China has biggest markets on the planet. Thus broadening the marketplace towards establishing countries can enhance the Andreessen Horowitz organisation by increasing sales volume.
• Continue acquisitions and joint ventures increases the marketplace share of the business.
• Increased relationships with schools, hotel chains, restaurants and so on can also increase the variety of Andreessen Horowitz consumers. Instructors can suggest their trainees to purchase Andreessen Horowitz items.
Threats
• Financial instability in nations, which are the prospective markets for Andreessen Horowitz, can create a number of issues for Andreessen Horowitz.
• Shifting of items from regular to healthier, leads to extra expenses and can result in decline business's profit margins.
• As Andreessen Horowitz has a complicated supply chain, therefore failure of any of the level of supply chain can lead the company to deal with particular problems.
Exhibit F: SWOT Analysis
